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Now showing items 1127-1146 of 3464
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The Markov analysis of residential mobility patterns in low-cost housing in the Bangkok metropolitan areas : case study in the area of Bangkhen-Don Muang, Bang Kapi, Phra Khanong and Nonthaburi
(National Institute of Development Administration, 1993);
The first part of the study is to apply the Markov technique to analyze the residential mobility patterns only in a case study of four types of low-cost housing. Those are row house/townhouse, condominium, up-graded slum housing and housing in non-graded slum. All residences are located in the districts of Bangkhen-Don Muang, Bang Kapi, Phra Khanong and Nonthaburi. The total sample is 1,400 households, and the informants may be chiefs of households or spouses. The residential mobility patterns here are those which occur on average 10 years per time. -
The media's influence on success and failure of dialects : The case of Cantonese and Shaan'xi dialects
(National Institute of Development Administration, 2013);
In this thesis the researcher addresses an important set of issues - how language maintenance (LM) between dominant and vernacular varieties of speech (also known as dialects) - are conditioned by increasingly globalized mass media industries. In particular, how the television and film industries (as an outgrowth of the mass media) related to social dialectology help maintain and promote one regional variety of speech over others is examined. These issues and data addressed in the current study have the potential to make a contribution to ... -
The meta-evaluation of revolving funds evaluation in Thailand
(สถาบันบัณฑิตพัฒนบริหารศาสตร์, 2013);
This research aims to investigate and its purposes were 1) to evaluate the effectiveness of revolving funds and the quality of evaluation reports; 2) to compare the effectiveness of revolving-funds and the quality of the evaluation reports; and 3) to examine the content synthesis of the evaluation reports of revolving funds. For the evaluating report results of revolving funds in the accounting annual year B.E. 2554, data was collected from 50 assessment reports. The tools used consisted of metaevaluation checklists. The data was analyzed ... -
The mismatch in thai labor market : overeducation
(National Institute of Development Administration, 2015);
Greater educational accessibility in Thailand has considerably contributed to a collective higher level of educational attainment of the Thai labor force. Nevertheless, with the ease of access, the number of workers with overeducation has significantly risen. Overeducation refers to a situation in which a person’s education attainment exceeds the requirements of a job, giving rise to a variety of unfavorable outcomes for individuals, employers and society. -
The model application of human resource development to create intention toward employee's behavior modification of green hotel
(National Institute of Development Administration, 2018);
This thesis is aimed to examine general context in human resource development in a green hotel by focusing on evaluate the environmental behavioral of hotel employees in a green hotel and investigate the casual factors which affects the behavioral of hotel employees in a green hotel. There were three research questions: (1) What is the general context of human resource development in a green hotel? (2) What extent environmental behavior of a hotel employee in a green hotel? and (3) What are the causal factors that affect to behavior of hotel ... -
The model of community enterprise network management in lower central region for promoting agro-tourism
(National Institute of Development Administration, 2016);
The results of the study demonstrated that: 22 community enterprise networks had 3 main activities including 1) Agricultural Institute Group/Housewives = 12 groups (54.55%), 2) Production = 9 groups (40.90%), and 3) Service = 1 group (4.55%). Each group was formed to solve the problems of the 21 groups of community (95.45%) caused by 1) lower production price, 2) intervention by middlemen, 3) high cost on production, 4) low quality of the products, short life span of the products/no creation of the product identity, 5) lack of water supply ... -
The model of success factors affecting consumer purchase intention by video advertising via online influencers
(National Institute of Development Administration, 2021);
The study was mixed-method research of both qualitative and quantitative, aimed 1) to study the development of advertising using an online influencer from the past to the present, and 2) to test a structural equation model of success factors affecting consumers’ purchase intention by video advertising via online influencers. The research was conducted into two parts. Part 1: Qualitative research was conducted by descriptive research methodology, which was documentary research of information or articles on websites within 10 years from 2011 – at ... -
The model of yacht tourism management in Phuket
(National Institute of Development Administration, 2020);
This research proposed the Model of Yacht Tourism Management in Phuket. The objectives of this research consist of 1) study the current situation and context of the Yacht Tourism in Phuket, 2) analyze the Yacht tourist behavior in Phuket, 3) evaluate the potential of the Yacht Tourism Management in Phuket, and 4) propose the Model of Yacht Tourism Management in Phuket. A mixed research methodology was employed in this study. Questionnaires were distributed to collect quantitative data. The data were collected from a sample of 400 yacht tourists ... -
The moderating effect of job-embeddedness on the relationships between organizational socialization with employee's performance, and with well-being of salespersons in Thailand
(National Institute of Development Administration, 2019);
Organizational socialization and job-embeddedness are among the tools and interventions that have long been used by practitioners to help newcomers better adjust to corporate culture (Cooper-Thomas & Anderson, 2005) and increase employees’ retention (Mitchell, Holtom & Lee, 2001) respectively. This study examines the relationships between organizational socialization with employee’s performance and organizational socialization with well-being of salespersons in Bangkok, Thailand. It also aims at exploring the moderating effect of job-embeddedness ... -
The moderating effect of love money on the relationship between socioeconomic status and happiness
(National Institute of Development Administration, 2018);
The objective of this research is to find the moderating effects of love of money (LOM) on the relationship between socioeconomic status (SES) and happiness. In particular, this study explores the relationship not only directly from SES to happiness, but also indirectly through life domains’ satisfaction, i.e. job, income and family satisfaction. Additionally, it further studies the moderating roles of LOM on those indirect or mediated relationships. -
The new phenomenon of slow food tourism development : the evaluation of tourists's perspectives focuses on the process of adoption, diffusion and perceived value
(National Institute of Development Administration, 2016);
This study explores slow food tourism by analyzing tourists’ perspective on how slow food tourism has been developed, including how slow food tourism has been adopted and diffused and evaluate the current market of slow food tourism through value perception. Currently, food development in tourism tends to increase the number of tourists and revenue (Mazza, 2013). Studying about Product Life Cycle (PLC) strategies (Steffens, 2002) and tourists’ perceived value (Ashton, Scott and Solmet and Breakey, 2010) help to understand the trend of ... -
The optimal currency denomination structure : a case of Thailand
(National Institute of Development Administration, 2011);
Payment system nowadays areencouraged to move toward electronic payments (epayments), which are expected to be more efficientwith low cost and high convenience for making payment. However, cash cannot be perfectly substituted by epayment and is still needed in society. Beside the promotion of policy towards epayment, cash denomination should beconsidered and restructured tobecompatible with the real demandespecially when there are various changes in circumstances such as epayment usage, price leveland social preferences. This research examine ... -
The parental time allocation for the Thai economy
(National Institute of Development Administration, 2015);
In the altruism hypothesis, parents care about the well-being of their children. They invest both their material resources and time into raising their children because they gain utility from such behaviors. Many economic literatures have focused on the material part of investment in children, such as the education expenditure and bequests. However, time investment is thought to be equally important to the development of children’s skills and abilities. The parental time allocation for child care can affect basic cognitive and behavioral ... -
The participatory communication process of stakeholders in the environmental impact assessment of a mega project in Bangkok Metropolitan
(National Institute of Development Administration, 2020);
The research is aimed to 1) analyze a communication process of the owner of the Chao Phraya for All (CPA) Project for establishing the stakeholders’ participation in playing their roles in the environmental impact assessment (EIA) process, 2) analyze and recommend an effective communication process in the EIA for a mega project in Bangkok, and 3) analyze the use of new media in the EIA process. The study was conducted by qualitative research through documentary analysis and in-depth interviews with stakeholders. However, since the question on ... -
The pattern of family settlement in Bangkok metropolitan area
(National Institute of Development Administration, 2007); -
The pattern of human resource development in environmental aspect of the municipality
(National Institute of Development Administration, 2020);
This study aimed to investigate the current development and ability of human resource in environmental aspect of the municipality, investigate the desired behavior of human resource development and system of human resource development in environmental aspect of the municipality, and recommend the pattern of human resource development in environmental aspect of the municipality in Thailand. The tools used to collect the data were questionnaire in order to assess the potential of human resource in environmental aspect of 345 municipalities at all ... -
The pattern of integrated marketing communications in building customer relationship in government training organizations, private training organizations and university training centers in Thailand
(National Institute of Development Administration, 2016);
The research The Pattern of Integrated Marketing Communications in Building Customer Relationship in Government training organizations, Private training organizations and University Training centers aims to study integrated marketing communications in building customer relationship, its effectiveness in government training organizations, private training organizations and university Training centers in Thailand, and to specify the forms of integrated marketing communications used by the three types of training organizations. -
The perception of Myanmar development on its return migrants: implications for burmese migrants in Thailand
(National Institute of Development Administration, 2015);
Recent development in Myanmar has created stronger pull factors on emigrant Burmese workers to return to their motherland. Using a survey of 433 Burmese migrants in Thailand as a case study, this paper examines the impact of Myanmar’s development on the probability of the return of Burmese migrants to Myanmar from Thailand. Development factors such as more foreign direct investment, deregulation, and improvement of public services will encourage Burmese migrant workers to return home. Additionally, in terms of economic development, better job ... -
The performance effects of transparency and disclosure, and board of directors : the case of set100 Thailand
(National Institute of Development Administration, 2007); -
The performance of the environmental management of local governments in Thailand
(National Institute of Development Administration, 2016);
This study evaluated the performance of the environmental management of local governments (EMLG) in Thailand and examined the relationship between specific management factors (context, input, and process) and output . Data were collected by using questionnaires with 385 local governments consisting of municipalities and sub-district administration organizations (SAOs) selected by multistage sampling and systematic random sampling countrywide. In addition, the key informants’ interview, e.g. administrators and officials of local government ...