Now showing items 232-251 of 3464

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    Compensation determination factors for the executive personnel groups of state enterprises in Thailand : a case study of group a state enterprises in Thailand 

    Gornkrit Sakronsatian; Chindalak Vadhanasindhu (National Institute of Development Administration, 2019)

    This research aims to find personal characteristic factors of the executive personnel groups (EPGs), by considering the characteristics of an organization, which leads to different compensation determination. The researcher also adds political relationship factor into consideration. The researcher uses the mixed-method research by in-depth interviews with 25 personnel who involve with the compensation determination process of the target group. Questionnaires were used to collect information from 347 employees in state enterprises from level 5 or ...
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    WANNAPHAT PADUNGTHEIN; วันท์นพัช ผดุงเทียน; Therdchai Choibamroong; เทิดชาย ช่วยบำรุง; National Institute of Development Administration. The Graduate School of Tourism Management; Therdchai Choibamroong; เทิดชาย ช่วยบำรุง (National Institute of Development Administration, 7/1/2023)

    Small-scale resorts in secondary town are on factor that can help boost tourism in secondary, making the local economy to grow. It makes people in such towns earn more income and reduce of unemployment. This study investigated whether sustainability community economy could be achived. Since resorts have continuously accommodated tourists. Small-scale resort entrepreneurs play an important role in achieving economic towns. In this research study the Samut Songkhram province was selected as the geographical area of study. It is the smallest province ...
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    Competition and the bank lending channel : evidence from bank - level data in Thailand 

    Jakkrich Jearviriyaboonya; Yuthana Sethapramote (National Institute of Development Administration, 2018)

    This paper attempts to assess the degree of competition in Thailand’s banking system, and examine the evolutionary effect of bank regulations. Furthermore, this paper investigates how a change in competition can affect the monetary policy on bank lending channel in Thailand. This study employs panel data from ten commercial banks over quarterly time periods from 2001–2015. The competition variable is measured using the Lerner index. Bank regulations can be divided into four groups: (i) restrictions on banking activities, (ii) limitations on foreign ...
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    Compulsory licensing policy implementation in Thailand 

    Tapanee Phueksuwan; Sombat Thamrongthanyawong (สถาบันบัณฑิตพัฒนบริหารศาสตร์, 2014)

    The objectives of this research were to investigate the following: 1) the reasons and needs for the compulsory licensing policy in Thailand, 2) the guidelines for implementing the policy in Thailand, 3) the factors that affect compliance with the policy in Thailand, and 4) patients’ effective access to drugs as a result of the policy in Thailand. This research involved principals and concepts about public policy, as well as concepts about drug patents and compulsory licensing. The focus was on the reasons and needs for compulsory licensing, ...
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    Conceptualizing digital citizenship for digital natives in Thailand 

    Chawaporn Dhamanitayakul; Ousa Biggins (National Institute of Development Administration, 2018)

    Digital media transition needs stronger digital citizenship awareness, skills, and competencies, especially among Thai Digital Natives. This study was aimed to conceptualize digital citizenship as a framework and guidelines. The objectives of the research were to survey digital behaviors of Thai digital natives, to measure the level of digital citizenship of digital natives in Thailand, to examine the relationship between digital natives‘ digital behaviors and their level of digital citizenship, to study the related contexts to digital ...
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    Paweena Dalao; ปวีณา ดาเหลา; Sangkae Punyasiri; แสงแข บุญศิริ; National Institute of Development Administration. The Graduate School of Tourism Management; Sangkae Punyasiri; แสงแข บุญศิริ (National Institute of Development Administration, 12/8/2022)

    The objectives of this research are 1) to study the confirmation element of tour bus service quality of Chinese tourists in Thailand 2) to study tour bus service quality in Thailand to affecting the satisfaction of Chinese tourists 3) to propose guidelines for the development of tour bus services in Thailand for Chinese tourists. This research used quantitative approach which collecting data from 415 Chinese tourists traveling to Thailand on a group tour and take the tour bus to travel to various places through five leading inbound tour operator ...
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    Conflict resolution in the 3 southern border provinces of Thailand : policy process and outcomes 

    Suchart Monkongpitukkul; Sombat Thamrongthanyawong (National Institute of Development Administration, 2016)

    The roots of the problem of insurgency and violence in the 3 southern border provinces of Thailand, which occurred 11 years ago, are deeply seated in the areas and have affected every aspect of society. Therefore, this study is intended for an overview of the conflict resolution: policy, process and outcomes. The objectives of this study are to analyze 1) the development of the unrest situation from the past to the present 2) the development of policies to tackle the unrest in the 3 southern border provinces 3) the policy implementation ...
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    Consequences of population changes on compulsory education in Thailand : 1986-1996 

    Niwat Klinngam; Borriboon Thitakamol, advisor (National Institute of Development Administration, 1987)

    The main purpose of this study was to investigate the consequences of population changes on educational and manpower planning as well as on the financial need for compulsory education in Thailand during 1986-1996. To attain the purpose, the structural model to forecast the numbers of pupil enrollment in compulsory education for seven regions was firstly proposed and computerized. The related parameters in the model for each region were then seperately estimated and forecasted.
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    Navaphun Khongsawatkiat; นวพันธ์ คงสวัสดิ์เกียรติ; Charoenchai Agmapisarn; เจริญชัย เอกมาไพศาล; National Institute of Development Administration. The Graduate School of Tourism Management; Charoenchai Agmapisarn; เจริญชัย เอกมาไพศาล (National Institute of Development Administration, 7/1/2023)

    This empirical study aims to identify the dimensions of exhibition motivational attributes and examine the relationship among exhibition motivational attributes, exhibition participation, and business performance from the perspective of exhibitors. This study used a mixed method approach. Initially, qualitative research was applied, and in-depth interviews with twenty experts in the exhibition industry were conducted. Then quantitative research was utilized. Data were collected using a purposive and convenience sample of 501 exhibitors participating ...
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    Constructing appropriate leadership models for the abbot in sangha administration: grounded theory approach 

    Wichet Suwattano (Sriprom); Phichai Ratanatilaka Na Bhuket (National Institute of Development Administration, 2021)

    The objectives of this study were 1) to study the understanding of the traits, behaviors and components of leadership of the abbots in the emic point of view and 2) to construct the appropriate leadership models for the abbots. This was qualitative research.  Data were collected from related documents, participant observation and in-depth interviews with 26 key informants from 6 temples in Chaiyaphum Province and the National Office of Buddhism. Data were analyzed based on the grounded theory approach and presented by descriptive information. The ...
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    Chararinchon Satian; Chararinchon Satian; Sombat Kusumavalee; สมบัติ กุสุมาวลี; National Institute of Development Administration. School of Human Resource Development; Sombat Kusumavalee; สมบัติ กุสุมาวลี (National Institute of Development Administration, 12/8/2022)

    The rationales of this study are the practical problems in organization development (OD) scholar and practice, and the philosophical challenge. First, OD practical problems include OD undefined and unclear boundary with a significant declined trend, and the unalignment collaboration between OD academic and practitioner. Second, the OD philosophical challenge involves the influential power of Newtonian science. Thus, this dissertation aimed to revitalize OD discipline and rebalance the humanistic value by integrating the neglected paradigm of ...
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    Content Analysis and Communication Strategy about Online Depression Communities  

    Apasnan Pongpanus; อภัสนันท์ พงษ์พนัส; Pornpun Prajaknate; พรพรรณ ประจักษ์เนตร; Pornpun Prajaknate; พรพรรณ ประจักษ์เนตร (National Institute of Development Administration, 12/8/2022)

    The objectives of this research were to: 1) explore communication strategy of the admins who managed depression-related online community; and 2) investigate the content concerning resilience, trust, and social attachment from the members of depression-related online community. Samples were Facebook users in three different community groups. The research methodology includes in-depth interview with the admins, examining their communication strategies, and content analysis on resilience, trust, and social attachment which the users in depression-related ...
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    Contentious identities of the mekong karaoke girls: a nexus analysis of social actions and a critical discourse analysis of ideologies 

    Worathanik Photijak; Savitri Gadavanij (National Institute of Development Administration, 2017)

    This dissertation examines the social actions and discourses of the Mekong karaoke girls focusing on contentious Identity construction and ideologies within the liminality of the Mekong border karaoke bars and Khong Chiam community settings. The study triangulates Critical Discourse Analysis and Nexus Analysis. The first trajectory of nexus analysis, historical body is supported with bodily capital concept; the second trajectory of interaction order is relied on Goffman concept of situated activity system, and the third trajectory is analyzed ...
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    Contracting-out decision of public organizations in Thailand 

    Pruethikrai Srichai; Voradej Chandarasorn, chairperson (National Institute of Development Administration, 2003)
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    Contribution of cultural intelligence to adaptive selling behavior, customer-oriented selling behavior and cross-cultural sales performance of Thai salespeople 

    Arti Pandey; Peerayuth Charoensukmongkol (National Institute of Development Administration, 2017)

    As firms expand internationally, there will be an ever-greater challenge for their salespeople who will be required, more and more, to engage in cross-cultural selling. Although cross-cultural selling is a topic that has already gained much attention in literature, research about the competencies of salespeople in cross-cultural selling is still scarce. To fill this research gap, the present study focuses on the role of cultural intelligence (CQ) which is a cross-cultural competency that will assist salespeople in becoming more effective in ...
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    Contribution of cultural intelligence to intercultural communication competency, service attentiveness, and anxiety of Thai cabin crews 

    Pornprom Suthatorn; Peerayuth Charoensukmongkol (National Institute of Development Administration, 2016)

    The concept of cultural intelligence (CQ) has been proposed as a set of skills that allows individuals to deal effectively with culturally diverse situations. Even though the role of CQ have been found in many contexts but only a few focuses on the benefits of CQ for service providers who have to deal regularly with foreign customers. This research will fill this research gap by studying the role of CQ in airline cabin crew members, which is the context that has never been investigated before. The objective of this study is to investigate ...
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    Contribution of cultural intelligence to quality of working relationship and job burnout : the case of Thai cabin crew members belonging to a national minority group 

    Phenphimol Seriwatana; Peerayuth Charoensukmongkol (National Institute of Development Administration, 2019)

    Nowadays, the leading national airlines of many countries have expanded their international routes worldwide.  Although these airlines generally recruit their workforce from their home country to work on the cabin crew team, their international expansion requires them to have foreign crew members from the countries where they have expanded their flight routes. However, despite the benefits of having foreign crew members on the team, many national airlines tend to have a policy of hiring a small proportion of foreign crew members, thereby making ...
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    Contribution of social media marketing capability to business performance of Thai firms 

    Penpattra Tarsakoo; Peerayuth Charoensukmongkol (National Institute of Development Administration, 2019)

    Social media has become a part of people’s daily lives by allowing billions of people from all around the world to create, communicate and exchange contents virtually with each other. The use of social media has become a part of business strategies for both large and small enterprises. From the marketing perspective, the social media has become crucial because social media marketing provides a significant opportunity for businesses as a tool to engage both existing and new customers at lower cost as well as to promote and sell their products or ...
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    Contribution of social media use and cultural intelligence of salesperson to customer qualification skills, adaptive selling behaviors and sales performance: the case of export salespersong in China 

    Zhou, Jihong; Peerayuth Charoensukmongkol (National Institute of Development Administration, 2022)

    With the wide popularity of social media in business and life, there is an increasing trend of social media use in sales in recent years. In international business, social media play an important role in overcoming the time and space barriers between export salespeople and foreign buyers. However, due to the emergence of social media in about a decade, academic research about social media use in sales is lagging behind practice. In particular, scarce research has explored the topic in international business. To fill this void, this study aimed ...
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    Contribution of social media use at work to social capital and knowledges sharing : a comparison between Chinese and Thai employees 

    Mei, Ying; Peerayuth Charoensukmongkol (National Institute of Development Administration, 2016)

    Efficient knowledge sharing behavior within enterprises plays a key role in increasing organizations’ competitive strength and productivity. Social media is a way that provides a broader knowledge sharing platform for organizations. However, different culture backgrounds may affect employees’ attitude towards knowledge sharing. This research aims to explore how social media use at work affects knowledge sharing behavior under the cross culture values between Thai and Chinese employees. Social capital was introduced as mediating effects, ...