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    THE SUCESS FACTORS IN THE ADOPTION OF ENTERPRISE RESOURCE PLANNING (ERP) FOR THE THAI AGRICULTURAL BUSINESS: A STUDY OF THAI RICE MILL BUSINESS 

    Chalett Vichinrojjarul; Chalett Vichinrojjarul; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ (National Institute of Development Administration, 12/8/2022)

    Enterprise Resource Planning (ERP) has been globally and long-lastingly using in the several industries, especially under Industry 4.0; the era of industrial revolution, which seriously concentrates on interconnectivity, automation, machine learning, and real-time data. Currently, several industries in Thailand have been persuaded by “Thailand 4.0 scheme” under the12th National Development Program as National Economic Development Program (12th NESDPs) that developing principles require disruptive changes in all industries by the science and ...