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    Guidelines in Developing Cruise Tourism Management of Koh Samui District, Surat Thani Province 

    Panumart Kedkaew; Paithoon Monparthong (NIDA, 10/22/18)

    The objectives of this research are 1) to study cruise passengers’ demographic characteristics and travel behavior in Koh Samui district, Surat Thani province. 2) to evaluate the potentials of cruise tourism management in Koh Samui district, Surat Thani province. and 3) to propose guidelines for developing cruise tourism management in Koh Samui district, Surat Thani province. Mixed research methodology was used for this study. The quantitative data were collected, using questionnaires as a research tool from 400 international cruise passengers. ...