Now showing items 1-2 of 2

  • Thumbnail

    Social TV: Communication from Television to Facebook (Workpoint TV and Thairath TV) 

    Pornchai Chanvisatlak; Asawin Nedpogaeo (National Institute of Development Administration, 2019)

    The study on Social TV: Communication from Television to Facebook (Workpoint TV and Thairath TV) is a mixed method research, comprising of content analysis on ThairathTV’s official Facebook page and interviews the operator on their content selection and their transmedia production process in order to publicize their television content on the official Facebook page, as well as the interaction of the users. The study found that: During normal period , the social media team would select and deliver content based on television station’s position. ...
  • Thumbnail

    Symbolic Interaction and Collective Identity Formation in the Street Photo Thailand Group 

    Chanyarat Borkam; ชัญญรัชต์ บ่อคำ; Pornpun Prajaknate; พรพรรณ ประจักษ์เนตร; National Institute of Development Administration. The Graduate School of Communication Arts and Management Innovation; Pornpun Prajaknate; พรพรรณ ประจักษ์เนตร (National Institute of Development Administration, 7/1/2023)

    The objectives of this research were to: 1) study the formations by photographers and general members of the Street Photo Thailand group on social media; 2) study the symbols and meanings used by Street Photo Thailand group members through the public group (Facebook Group); and 3) study the creation of collective identities among members of the public group of Street Photo Thailand. The data were analyzed and collected using content analysis, non-participating-in-group observers, and in-depth interviews. The Key Informants were divided into two ...