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    A model of website development in creating trustworthiness for medical tourism decision making in Thailand 

    Paramet Damchoo; Suwaree Namwong (National Institute of Development Administration, 2017)

    This study was to create a pattern of website development that affects the trust in the decision for medical tourists in Thailand because nowadays the competition of medical tourism is increasingly higher in several countries, such as Singapore, Malaysia and India, where tourism is mainly promoted by website that is used as a source of information for the decision of visiting to medical tourism. Particularly, the interface factors on a website are important and affect the decision. Although currently there are many studies on developing a website ...