Now showing items 1-11 of 11

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    A comparative corpus-based study of nursing and language teaching research articles: a multidimensional analysis 

    Woravit Kitjaroenpaiboon; Kanyarat Getkham (National Institute of Development Administration, 2016)

    This paper presents the results of multidimensional analyses investigating patterns of linguistic features in Nursing Research Article Corpus (NURAC) and Language Teaching Research Article Corpus (LTRAC). The findings showed the nursing research articles contained four stylistic patterns and communicative functions. They are Evaluative Stance Focused, Established Knowledge Focused, Claim Focused, and Intention Focused. The language teaching research articles contained six stylistic patterns and communicative functions. They are Persuasion Focused, ...
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    Causal factors affecting integrated policy implementation of tourism in Thailand 

    Nuttaprachya Nantavisit; Kassara Sukpatch (National Institute of Development Administration, 2021)

    The research of “Causal factors affecting integrated policy implementation of Tourism in Thailand.” is the study of causal factors affecting the integrated policy implementation and the proposal of integrated policy implementation model of tourism to implicate administrative policies' directions to sectors responsible for implementing policy based on the national tourism development plan. Therefore, the researcher revised the literature review, concepts, theories and related researches in both of Thailand and overseas in order to achieve the ...
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    Contribution of transformational leadership to sense of place and turnover intention of myanmar workers in Thailand: the mediating role of trust in leader and supportive diversity climate 

    Tipnuch Phungsoonthorn; Peerayuth Charoensukmongkol (National Institute of Development Administration, 2018)

    Myanmar migrant workers represent the major workforce for low skilled labor Thailand in numerous areas such as agriculture, manufacturing, and certain service branches such as construction and domestic work. The high turnover among these Myanmar workers is costly to the company and may lead to labor shortage. Thus, it is important for the companies to retain these workers. One of the important factors that also contributing to the attachment and commitment of migrants that still have not received sufficient attention is the concept of “sense of ...
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    Data driven government: precondition and mediating variables to unleash the power of data 

    Thalinee Sangkachan; Nuttakrit Powintara (National Institute of Development Administration, 2020)

    Open government data (OGD) are currently recognized as a strategic asset for public administration. However, there is still a knowledge gap on how data yield their value in practice. Little is known about how to use and unleash the power of OGD. The mismatch between the supply and demand sides may increase costs and limit the potential impacts of the data to produce changes in social, economic, and government outcomes. This dissertation raised simple, but very important questions by asking the following: “What are the determinants that influence ...
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    Dialectic of friendship: discourse analysis of communication and relationship between superman and batman in superhero comics 

    Manatchai Amponpeerapan; Jaray Singhakowinta (National Institute of Development Administration, 2020)

    This study conducted a 2-stage analysis of dialectics in a discourse of a seemingly antagonistic superhero partnership between Superman (Clark Kent) and Batman (Bruce Wayne) while aiming to expand upon our understanding of dialectical relationships, American friendship, masculine-heroism ethics, and the evolution of society. Firstly, the study used Quantitative Content Analysis (CA) in corroboration with William Rawlins’s Dialectical theory of Friendship (DTF), to extract themes and patterns shown in communications between the protagonists. Then, ...
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    Dynamic construction of the Siamese-Malaysians' ethnic identity, Malaysia 

    Thatsanawadi Kaeosanit; Ubolwan Premsrirat (National Institute of Development Administration, 2016)

    The main objectives of the study “Dynamic Construction of the SiameseMalaysians’ Ethnic Identity in Malaysia” are to study the dynamic of the SiameseMalaysians’ ethnic identity in communication dimension and to analyze the communication forms in the construction of the Siamese-Malaysians’ ethnic identity in the context of Nation-State in Malaysia. Moreover, it examines and compares the meaning and value perceptions of the Siamese-Malaysians’ ethnic identity in each generation using qualitative research methods including focus group interview, ...
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    Factors affecting health outcomes: case study of low and middle income countries 

    Kosin Techaniyom; Prapon Sahapattana (National Institute of Development Administration)

    The thesis entitled “Factors affecting Health Outcomes: Case Study of Lowand Middle-Income Countries” was aimed at investigating the factors influencing health outcomes in two dimensions: 1) Conventional health status, the indicator of which was the under-five morality rate per 1,000 live births and 2) Health equity, the indicator of which was the under-five morality rate per 1,000 live births in the wealthiest class divided by the under-five morality rate per 1,000 live births in the poorest group of the population in the country. Secondary ...
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    International marketing communication: a case study of Thai spa products and services in the United Arab Emirates 

    Alhuda Chanitphattana; Jitraporn Sudhivoraseth (National Institute of Development Administration)

    The objectives of this research, International Marketing Communications: A Case Study of Thai Spa Products and Services in the United Arab Emirates are 1) To study marketing communication between Thailand and overseas in terms of product export and service of spa business in the United Arab Emirates; 2) To study beliefs, cultures, and lifestyle of the Muslim people in the United Arab Emirates; 3) To study satisfaction and expectations of spa users in the United Arab Emirates towards product and service of Thai spa businesses; 4) To study ...
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    Management model for biogas production from wastewater of natural rubber processing at the community level 

    Vivat Keawdounglek; Chamlong Poboon (National Institute of Development Administration, 2017)

    This study aims to examine the factors affecting the management of biogas production from the wastewater produced by natural rubber processing at community level and to develop a management model. The methodologies consist of a literature review on the factors affecting biogas management and the sites studies based on structural interviews with three rubber sheet production cooperatives in Songkhla Province. The data are summarized to find the key factors and criteria. These factors and criteria were ranked using the Analytical Hierarchy ...
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    The application of stimulus-organism-response paradigm: the role of social media in Thailand's destination image and behavioral intentions 

    Ariyaporn Nunthiphatprueksa; Sid Suntrayuth (National Institute of Development Administration, 2017)

    The role of the tourism industry has been well recognized in the development of the nation. The tourism industry not only contributes to Gross Domestic Product (GDP), but it also has positive social impacts for locals (e.g. access to essential services, development of transportation and infrastructure, direct and indirect employment and pride in local culture and history). Therefore, tourism is important to a nation with rich resources for travel like Thailand. Even though sustainable tourism is successful, several challenges remain for Thailand, ...
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    The development of Asean cultural indices and Asean cultural measurement for media 

    Panurit Sarasombat; Patchanee Cheyjunya (National Institute of Development Administration, 2017)

    This research is an exploratory research, applying mixed research methods of both qualitative and quantitative, aims to study typology, domain, and characteristics of cultural indices and measurement for media. The research was conducted in 3 stages. The first stage was the stage of documentary research on related theories, concepts, and articles, and of gaining experts’ opinions by Delphi Technique. The second stage was the stage of factor extraction towards cultural sub-components and indicator factors, conducted with 720 mainland-ASEAN ...