Browsing by Subject "Tourism management"

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    The model of community enterprise network management in lower central region for promoting agro-tourism 

    Tassanee Naksanee; Kassara Sukpatch (National Institute of Development Administration, 2016)

    The results of the study demonstrated that: 22 community enterprise networks had 3 main activities including 1) Agricultural Institute Group/Housewives = 12 groups (54.55%), 2) Production = 9 groups (40.90%), and 3) Service = 1 group (4.55%). Each group was formed to solve the problems of the 21 groups of community (95.45%) caused by 1) lower production price, 2) intervention by middlemen, 3) high cost on production, 4) low quality of the products, short life span of the products/no creation of the product identity, 5) lack of water supply ...
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    Tourism management and tourism logistics to increase the competitiveness in Thailand's tourism industry 

    Orakit Waewklaihong; อรกิติ์ แววคล้ายหงษ์; Kassara Sukpatch; เกศรา สุกเพชร; National Institute of Development Administration. The Graduate School of Tourism Management; Kassara Sukpatch; เกศรา สุกเพชร (National Institute of Development Administration, 7/1/2023)

    Tourism industry is important for generating income and bringing money into the country. Increasing the competitiveness of Thailand's tourism industry is therefore necessary. This research aims to study the components of Tourism management and Tourism logistics to enhance competitiveness in Thailand's tourism industry. The study of the elements of Tourism management in Planning, Organizing, Leading and Controlling that affect the effectiveness of Tourism logistics in Physical flow, Information flow and Financial flow. With a quantitative research ...