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    Promoting the value of Lanna cultural heritage tourism resources for Thai youth tourists 

    Pintusorn Onpium; Kanokkarn Kaewnuch (National Institute of Development Administration, 2017)

    Due to loose of value of cultural heritage tourism resources, including the promoting of Thai youth tourist’ potential which they are one of the main target groups for cultural tourism of the Tourism Strategy 2015-2017 (Ministry of Tourism and Sports, 2015: 21), and the problem of number of Thai youth tourists visiting Lanna cultural heritage tourism site have decreased (Office of Strategic Management, Upper North Region 1, 2014 - 2017) including the importance of youth tourists market for the future as per the report of World Youth Student & ...
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    The development of procedure to reinforce youth tourism world heritage in historic town of Sukhothai and associated historic towns 

    Taviz Tatnormjit; Therdchai Choibamroong (National Institute of Development Administration, 2015)

    Educational management must focus that all learners have potential in learning and self-development in which they are the most important components. Besides, the process of educational management must promote learners to be able to develop themselves naturally based on their potential. The objectives of this study were to: 1) synthesize the provision of knowledge about world heritage historical town of Sukhothai and associated historical towns by personnel of agencies concerning with world heritage tourism – historical town of Sukhothai and ...