Browsing คณะและวิทยาลัย by Title
Now showing items 96-115 of 2603
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Bank competition and the linkage to stability and growth: international evidence and implication to Thailand
(National Institute of Development Administration, 2017);
Over the past two decades, the impact of bank competition to financial stability as well as to economic growth has been the center of interest for both academicians and practitioners. The recent financial crises throughout the globe further exhibit the urgent need to conclude the relationship between (1) bank competition and financial stability and (2) bank competition and economic growth. This dissertation, therefore, attempts to fill in the literature gap of both competition-stability and competition-growth nexuses by using a sample of 81 ... -
Banner advertising management for local online travel agencies
(National Institute of Development Administration, 2016);
This empirical study examined the effects of local online travel agencies’ banner advertising belief factors on inbound tourists’ attitude toward banner advertising and the effects of inbound tourists’ attitude toward banner advertising on banner advertising effectiveness. The results of structural equation modeling could partially confirm the belief-attitude-effectiveness relations for local online travel agencies’ banner advertising from the perspective of inbound tourists. The empirical results from this study indicated that the features ... -
Behavioral approach to portfolio selection
(National Institute of Development Administration, 2018);
Behavior plays an important role in people’s decision making, for example, different decision making can occur during happy and unhappy time. Behavioral factors also affect the decision making in the investment that cause unreasonable decision making in many investment situations. Many behavioral theories have been developed to explain human’s behavior, which some of them are also applied to the investment. This research focuses on studying the portfolio investment in Thailand by two of the well-known theories for portfolio selection, which are ... -
Better business better life
(Chulalongkorn University Printing House, 2018) -
BOI Zone 3 investment promotion policy : an analysis of policy outputs and impacts
(National Institute of Development Administration, 1999); -
The branding process of the world heritage historic city of Ayutthaya
(National Institute of Development Administration, 2018);
This study was established on the tourism and marketing perspectives of the stakeholders regarding the branding process of the cultural world heritage sites in Thailand. The Historic City of Ayutthaya world heritage site was selected as the unit to be studied. Thus, the purposes of the study were to 1) study the potential of the Historic City of Ayutthaya site, 2) analyze the marketing of the Historic City of Ayutthaya site, 3) evaluate the potential of the stakeholders in branding of the Historic City of Ayutthaya site, and 4) propose a branding ... -
Business intelligence and analytics for managers
(Chulalongkorn University Printing House, 2017) -
Capacity of the planning agency and national development plan implementation effectiveness: a comparative study of Thailand and Malaysia
(National Institute of Development Administration, 2020);
The Economic Planning Unit or EPU of Malaysia and the Office of the National Economic and Social Development Board or the NESDB of Thailand play a major role in setting the direction of country development through national development plans. The objectives of this study were to study why the development outcomes of Malaysia are better than those in Thailand in many areas, especially after the 1997 financial crisis, and how organization theory contributes to development plan implementation and effectiveness evaluation. This research was qualitative ... -
Capital structures of listed firms in ASEAN
(National Institute of Development Administration, 2014);
The objective of this dissertation is to study the firm-, industry-, and countrylevel factors influencing the capital structures of the listed firms in ASEAN. The 3,750 samples are collected annually for 12 years from 2000 to 2011, resulting in 45,000 firm-year observations. The pooled ordinary least squared regression is used in the analysis for all combined three-level features. The leverage measures cover various proxies of capital structures. The evidence shows that firm size and tangibility are significantly and positively related to ... -
Career and life coping strategies : a case study from ministry of public administration in Bangladesh
(National Institute of Development Administration, 2015);
This study was conducted to achieve the objectives of identifying the socioeconomic factors that influence career choice, analyzing the organizational factors inhibiting professionals’ career and life, and analyzing the coping strategies utilized by the professionals in encountering those barriers. -
The casual effects of human resource practices, supervisor support, and coworker support, influencing on organizational citizenship behaviour towards job performance of frontline employees in four-star hotels in Phuket, Thailand
(National Institute of Development Administration, 2019);
This study attempts to propose and examine a theoretical conceptual model that investigates the causal effects of hotel frontline employees’ perceptions of human resource (HR) practices, supervisor support, and coworker support, influencing on organizational citizenship behaviour (OCB) towards job performance in the context of four-star hotels in Phuket, Thailand. The mediating effects of OCB are also highlighted. HR practices in this study are in a form of high-performance work practices (HPWPs) consisting of selective staffing, rewards, training, ... -
The causal effect of islamic attributes of destination upon tourist satisfaction and loyalty under mediating roles of perceived trip quality and perceived trip values : a case study of Krabi Province, Thailand
(National Institute of Development Administration, 2019);
Global Muslim travel market is regarded as having high potential in terms of population growth and high expenditure. Yet, it remains relatively untapped. Many previous studies mentioned the effects of Islamic attributes of destination toward motivation to visit as well as tourist satisfaction and loyalty. However, there is a lack of empirical research in non-Muslim country as well as Thailand in particular. Besides, it was also found that perceived trip quality and perceived trip values exert influence over tourist satisfaction and loyalty; little ... -
The causal model of factors affecting Thai customer loyalty towards e-commerce business
(National Institute of Development Administration, 2017);
This research utilizes the mixed method research with the objectives to develop and to examine the consistency between the causal model of factors affecting Thai customers loyalty towards e-commerce business and the empirical data, furthermore to explore the opinions of academics and online marketers in relating to the marketing communication factors influencing Thai customers loyalty to e-commerce business. The research method has been divided consecutively into two parts which are; Part 1: the quantitative research conducting survey methodology ... -
A causal model of passenger service quality factors at Suvarnabhumi Airport
(National Institute of Development Administration, 2015);
This research on a casual model of passenger service quality factors at Suvarnabhumi Airport aimed 1) to study integrated marketing communications, service quality, passenger satisfaction, and passenger loyalty, 2) to analyze both direct and indirect factors of service quality, and 3) to develop a casual model of passenger service quality management factors.The hypothesized model was based on the service quality, satisfaction, and loyalty. The results will be beneficial to airport management for planning and marketing communications. Both ... -
A causal relation model of market orientation and extended market orientation affecting strategic management through health establishments performance in Bangkok
(National Institute of Development Administration, 2018);
The research was done in Bangkok Thailand due to high competition and the presence of a majority of Thailand’s health establishments, which aims to 1) review market orientation, extended market orientation and strategic management affecting health establishment performance in Bangkok 2) to study the relationship between market orientation, extended market orientation and strategic management affecting health establishment performance in Bangkok 3) to investigate of concept for causal relation model of market orientation and extended market ... -
The causal relationship in financial literacy, self-efficacy, financial planning motivation, risk in financial planning and retirement financial planning among people in the Northeastern region of Thailand in the context of an ageing society
(National Institute of Development Administration, 2019);
This study objectives are 1) to examine the causal relationships in financial literacy, self-efficacy, financial motivation planning, risk in financial planning, and retirement financial planning among people living in the northeastern region of Thailand through empirical data performed by confirmatory factor analysis, 2) to analyze causal relationship of financial literacy, self-efficacy, financial motivation planning, risk in financial planning, and retirement financial planning among people living in the northeastern region of Thailand by ... -
The causal relationship of organizational effectiveness of logistics service providers in Thailand
(National Institute of Development Administration, 2020);
This research is a study of the causal relationships of organizational effectiveness of logistics service providers in Thailand. The purpose of the study was 1) to study the causal relationships of transformational leadership, organizational culture, innovation climate and organizational effectiveness of logistics service providers in Thailand, and 2) to analyze and check the consistency of the causal relationships of transformational leadership, organizational culture, innovation climate and organizational effectiveness of logistics service ... -
The causal relationships between cultural intelligence and global mindset among hr practitioners in Thailand
(National Institute of Development Administration, 2016);
This research mainly explored the causal relationships between two constructs; cultural Intelligence (CQ) and global Mindset (GM) that are important for individual and organization success in this globalized era. Besides the causal relationships between the two constructs which is the first research question, the second research questions was; “what is the CQ level of HR practitioners in Thailand?”, and the third research question was “how do age and gender influence the CQ level among HR practitioners in Thailand?”. -
Central government intervention to local government performance case study of Parknum Samutprakan and Kalasin municipality
(National Institute of Development Administration, 2015);
This study has the following four objectives: 1) to examine the nature of intervention on local government organization through public policy; 2) to determine the implications of central government intervention with regards to contents and execution of the local government development plans; 3) to investigate the patterns of local government adaptation in response to central government intervention; and 4) to study local government organizations’ problems and obstacles, and identify recommendations that may be useful to management of ... -
CEO reputations and dividend payouts
(National Institute of Development Administration, 2011);