Now showing items 132-151 of 257

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    Instructional Design that Affect Learning Effectiveness  through Massive Open Online Courses (MOOCs)  of the Generation Y Workers in Bangkok 

    Benyasikarn Kanjanathanaseth; เบญญศิกานต์ กาญจนาธนเสฏฐ์; Chaiyuth Chinokul; ชัยยุทธ ชิโนกุล; National Institute of Development Administration. School of Human Resource Development; Chaiyuth Chinokul; ชัยยุทธ ชิโนกุล (National Institute of Development Administration, 4/6/2021)

    The objectives of this research were to analyze the structural designs, contributing factors, learning data, and overall benefits of Massive Open Online Courses (MOOCs) for Generation Y people in Bangkok. This survey research was based on both quantitative and qualitative  data. The sample consisted of 355 people employed in Bangkok and born between 1981 and 1999. They participated in Massive Open Online Courses (MOOCs) from service providers in Thailand and completed a survey about their experience. The measures used to analyze the data were ...
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    THE INTERNATIONAL MARATHONS BRANDING CREATION MODEL OF THAILAND  

    Khwanruethai Krongyut; ขวัญฤทัย ครองยุติ; Therdchai Choibamroong; เทิดชาย ช่วยบำรุง; National Institute of Development Administration. The Graduate School of Tourism Management; Therdchai Choibamroong; เทิดชาย ช่วยบำรุง (National Institute of Development Administration, 7/1/2022)

    The purpose of this research were to 1) analyze the branding creation processes and the projected brands of the international marathon events, 2) evaluate the perceived brand image of the international marathon events, 3) evaluate the effectiveness of branding strategies of the international marathon events, and 4) propose the international marathons branding creation model of Thailand. Mixed methodology was employed in this study. Researcher gathered 400 sets of questionnaires from runner who participate in Khon Kaen international marathon, ...
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    THE JOURNEYS OF CAPITAL ACCUMULATION, TRANSFORMATION, EXTENSION AND COMMUNICATION STRATEGIES FOR THE IMAGE-MAKING OF THAI MARATHON RUNNING CELEBRITIES 

    R-TITAYA SUPSINWIWAT; อาทิตยา ทรัพย์สินวิวัฒน์; Wichian Lattipongpun; วิเชียร ลัทธิพงศ์พันธ์; National Institute of Development Administration. The Graduate School of Communication Arts and Management Innovation; Wichian Lattipongpun; วิเชียร ลัทธิพงศ์พันธ์ (National Institute of Development Administration, 3/6/2022)

    This research aims to study the processes of capital accumulation, capital transformation and capital extension of Thai marathon running celebrities and to study communication strategies for the image-making of Thai marathon running celebrities. The study separates into three parts: personal background, their duration in the entertainment field, and their duration in the marathon field. According to the study objectives, the sample population is selected by the purposive sampling method using the selection criteria. The individuals who are mentioned ...
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    Judicial Process and Medical Practice Dispute Resolution in Thailand 

    Kantapong Saengpuang; กันตพงศ์ แสงพวง; Kiarttiphorn Umpai; เกียรติพร อำไพ; National Institute of Development Administration. The Graduate School of Law; Kiarttiphorn Umpai; เกียรติพร อำไพ (National Institute of Development Administration, 7/1/2022)

    Medical practice litigation weakens the relationship between patients and practitioners and leads to self-protective medical treatment. That is, more and more thorough pathological examinations were conducted. The consequence is that the costs of health care system increase accordingly. Studies of judicial process and medical dispute resolution in Thailand address relevant issues, such as causes of errors and potential medical disputes, in order to create an understanding of the medical process that will lead to the study of Thai and foreign ...
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    KPI YEARBOOK 2561 

    สุรสิทธิ์ วชิรขจร (บริษัท เอ.พี. กราฟิค ดีไซน์และการพิมพ์ จำกัด, 2018-08)
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    Learning Development of Higher Education in the Digital Age : Case Study of the Three Southern Border Provinces  

    Nialya Sau; นิอัลยา สาอุ; Pairote Pathranarakul; ไพโรจน์ ภัทรนรากุล; National Institute of Development Administration. School of Public Administration; Pairote Pathranarakul; ไพโรจน์ ภัทรนรากุล (National Institute of Development Administration, 12/8/2022)

    The main objectives of this study are (1) to study educational concepts within the digital era and how digital technology is adopted by undergraduate schools in the 3 southern border provinces; (2) to study the role and importance of educational digital technology in undergraduate schools in the 3 southern border provinces for development purpose; (3) to study provide recommendations on developing appropriate educational policies and learning development in the digital era by the undergraduate schools in the 3 southern border provinces. The ...
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    Legal Issues in the Collection and Retention of the Prisoner's DNA in Thailand 

    Nantaphak Bunnag; นันทภัค บุนนาค; Tanatthep Tianprasit; ธนัทเทพ เธียรประสิทธิ์; National Institute of Development Administration. The Graduate School of Law; Tanatthep Tianprasit; ธนัทเทพ เธียรประสิทธิ์ (National Institute of Development Administration, 7/1/2022)

    This Thesis aimed to studying the general information of Deoxyribonucleic Acid (DNA), relevant theories and literature regarding the collection and retention of the prisoner's DNA in Thailand, laws and regulations about the permission of DNA sample and DNA profile, related government agencies monitoring DNA national database. In this research, foreign laws and practical guidelines are applicable and analytically compared to Thailand concerning DNA issues. This comparison proposes to find the possible way of issuing or amending more covering and ...
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    The Legal Measure for Determination of the Sweetener Usage in Food and Beverage 

    Idsarapatr Pacharatana; อิศราภัทร์ พชรธนา; Wariya Lamlert; วริยา ล้ำเลิศ; National Institute of Development Administration. The Graduate School of Law; Wariya Lamlert; วริยา ล้ำเลิศ (National Institute of Development Administration, 12/8/2022)

    This thesis has the purpose to study an appliance the Food Act B.E.2522 (1979) (the “Food Act”) regarding the food label and the advertisement by analyzing the problem of applying the laws whether or not it has the provision that cover the determination of the proper sugar quantity added in food, including the distinctness of the label that should make the customer understand and to study any other criteria that may develop the control on the sugar quantity in food, to what extent. From this research, Thailand does not have the legal measure of ...
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    Legal Measures for The Ancient Monuments Preservation 

    Chanajit Ronmai; ชนะจิต รอนใหม่; Bajrawan Nuchprayool; พัชรวรรณ นุชประยูร; National Institute of Development Administration. The Graduate School of Law; Bajrawan Nuchprayool; พัชรวรรณ นุชประยูร (National Institute of Development Administration, 12/8/2022)

    This Master’s thesis aims to study about The Legal Measures for Ancient Monuments Preservation. The research include literature concepts, principles and legal principles of Ancient Monuments Preservation and the authority, As well as problems and obstacles in the Ancient Monuments Preservation from law enforcement. in order to build the right understanding for all sectors to promote and, support the right to participation in the Ancient Monument Preservation. This will lead to a balance between the government section and the people in preserving ...
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    Legal Measures for the Management of the Waste Remains of Products, Devices and Medical Equipment after the End of Uses of Hospitals in Thailand 

    Panya Suttha; ปัญญา สุทธา; Wariya Lamlert; วริยา ล้ำเลิศ; National Institute of Development Administration. The Graduate School of Law; Wariya Lamlert; วริยา ล้ำเลิศ (National Institute of Development Administration, 3/6/2022)

    This research aims to study the legal measures of Thailand and foreign legal measures, concepts and theories used in the management of the waste remains of products, devices and medical equipment after the end of hospital’s uses. Management of waste products, devices and medical equipment after the end of hospital’s uses and current legal measures in Thailand. Study and analyze problems and effects caused by the waste remains of products, devices and medical equipment after the end of hospital’s uses, legal loophole, and main obstacle to management, ...
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    Legal Problems Condominium Management 

    Thanakrit Thaimee; ธนกฤต ไทยมี; Kiarttiphorn Umpai; เกียรติพร อำไพ; National Institute of Development Administration. The Graduate School of Law; Kiarttiphorn Umpai; เกียรติพร อำไพ (National Institute of Development Administration, 7/1/2022)

    A condominium juristic person can be established by virtue of the Condominium Act B.E. 2522. The Act stipulates that a condominium juristic person must have a condominium juristic person manager who can be either a natural person or a juristic person. In the case where juristic person manager is a juristic person, such juristic person shall appoint a natural person to act on behalf of the juristic person as the manager. The law stipulates that the condominium juristic person has a representative for the management and shows its intent on behalf ...
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    Legal Problems Related to Supervision of Cyberbullying Among Children and Youth 

    WORANAN DARAPONG; วรณัน ดาราพงษ์; Auntika Na Pibul; อัญธิกา ณ พิบูลย์; National Institute of Development Administration. The Graduate School of Law; Auntika Na Pibul; อัญธิกา ณ พิบูลย์ (National Institute of Development Administration, 4/6/2021)

    This research is about the legal problems related to supervision of cyberbullying among children and youth. It examines the current issues arising against children and youth in order to propose appropriate legal framework for addressing such issues. The study was conducted by studying legal documents to find concepts, theories, laws, and impacts related to cyberbullying. At present, the network communications cause the bullying to change from physical bullying to cyberbullying. Cyberbullying has become increasingly severe and affected emotional, ...
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    Lesson Learned Concerning Community's Success in Adaptation Against Impact from Drought: A Case Study of Baan Limthong Community, Nangrong Distric, Buriram 

    Sathika Naweera; สาธิกา นาวีระ; Chamlong Poboon; จำลอง โพธิ์บุญ; National Institute of Development Administration. The Graduate School of Environmental Development Administration; Chamlong Poboon; จำลอง โพธิ์บุญ (National Institute of Development Administration, 12/8/2022)

              The objectives of this research were 1) to study the drought situation and the actions to solve the problems and 2) to analyze the community’s success in adaptation against impact from drought of Baan Limthong community. The data were collected by interviewing community leaders, residents, and local government’s administrators and officials, as well as observation. Data analysis employed the Content Analysis based on CIPP-I Model.           The results revealed that in the past the area was affected by drought, resulting in a water ...
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    Marketing Communications: Interacting with Customers and Building Strong Brands 

    บุญชัย หงส์จารุ (Aekpimthai Publishing, 2018-07)
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    MECHANISM OF CROSS-NATIONAL COMMUNICATION BARRIERS BETWEEN CHINESE AND THAI EMPLOYEES, A STUDY OF COMPANIES AT THE EASTERN ECONOMIC CORRIDOR OF THAILAND 

    Gao Wang; Gao Wang; Zhongwu Li; Zhongwu Li; National Institute of Development Administration. International College,; Zhongwu Li; Zhongwu Li (National Institute of Development Administration, 3/6/2022)

    Scholars give different and inconsistent definitions of cross-national communication barriers. It is not beneficial for the research of cross-national communication barriers. To confirm the affecting factors of cross-national communication barriers, this research reviewed and summarized the potential factors through reviewing the articles. There are some factors are explored, for instance, personal emotion, communication attitude, communication atmosphere, culture traits, and individual traits. It is essential and valuable to research the ...
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    MOBILE PAYMENT AND FIRM PERFORMANCE: FROM THE PERSPECTIVE OF RETAIL AND SERVICE SECTOR 

    Thipa Mahakittikun; Thipa Mahakittikun; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ; National Institute of Development Administration. International College,; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ (National Institute of Development Administration, 12/8/2022)

    Although the acceptance of mobile payment from the business is possibly one of the factors from the supply side that can lead to the success of a mobile payment system, some of the merchants still refuse to implement this payment system in their business. Based on the technological, organizational and environmental framework (TOE framework) of Tornatzky and Fleischer (1990), this present study attempts to identify how mobile payment can have an impact on the firm performance. To do this, this research hypothesized that relative advantage, complexity, ...
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    Mobilization Process and Adaptation of Community in Implementation of Alternative Education: A Case Study of Yaa Ped Naam Learning Center, Maehongson Province. 

    Wanida Nakhisang; วนิดา นาคีสังข์; Patcharinruja Juntaronanont; พัชรินรุจา จันทโรนานนท์; National Institute of Development Administration. School of Social and Environmental Development; Patcharinruja Juntaronanont; พัชรินรุจา จันทโรนานนท์ (National Institute of Development Administration, 7/1/2022)

    The main objective of this research was to investigate the mobilization process and community adaptation in the implementation of alternative education of Yaa Ped Naam Learning Center operated a selected community. The research was based on the qualitative research methodology by adopting the case study approach. The community selected for the investigation was located in a remote area in Mae Hong Son Province. Data collection was conducted using the in-depth interview method with 21 key informants. This was coupled with participant observation ...
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    MODEL FOR QUALITY OF LIFE ENHANCEMENT IN COMMUNITY-BASED TOURISM BY UNDERSTANDING FACTORS INFLUENCING SOCIAL INEQUALITIES, THAILAND 

    Akkhaporn Kokkhangplu; อรรฆพร ก๊กค้างพลู; Kanokkarn Kaewnuch; กนกกานต์ แก้วนุช; National Institute of Development Administration. The Graduate School of Tourism Management; Kanokkarn Kaewnuch; กนกกานต์ แก้วนุช (National Institute of Development Administration, 12/8/2022)

    This research aimed 1) investigate the factors that effect to Social Inequality in communities -based tourism, Thailand  2) to examine the structural equation model between factors that effect to social inequality and factors that effect to quality of life in communities-based tourism, Thailand and 3) propose model quality of life enhancement in community-based tourism by understanding factors influencing social inequalities, Thailand.  This study was a mixed methods research based on quantitative and qualitative research to obtain data. The ...
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    MODEL OF  ELECTRONIC WASTE MANAGEMENT FOR EASTERN ECONOMIC CORRIDOR  

    Chalida Nieobubpa; ชลิดา เหนี่ยวบุบผา; Wisakha Phoochinda; วิสาขา ภู่จินดา; National Institute of Development Administration. The Graduate School of Environmental Development Administration; Wisakha Phoochinda; วิสาขา ภู่จินดา (National Institute of Development Administration, 7/1/2022)

    This research aimed to evaluate the household electronic waste (e-waste) management in Eastern Economic Corridor (EEC) in Chachoengsao, Chonburi, and Rayong provinces, and recommend the appropriate model of household e-waste management for EEC, notably at the policy level. This research was qualitative research by analyzing situations, problems, and impacts from household e-waste management in the three provinces between 2016-2019, with the concept of Pressure-State-Response (PSR). After that, evaluate the household e-waste management in the three ...
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    MODEL OF CUSTOMER EXPERIENCE MANAGEMENT IN THAI FULL-SERVICE RESTAURANT 

    Kritta-orn Chewwasung; กฤตอร จิววะสังข์; Paithoon Monpanthong; ไพฑูรย์ มนต์พานทอง; National Institute of Development Administration. The Graduate School of Tourism Management; Paithoon Monpanthong; ไพฑูรย์ มนต์พานทอง (National Institute of Development Administration, 12/8/2022)

    This study aimed to purpose the customer experience management model at Thai full-service restaurants as the customer experience management is the crucial factor for successful the restaurant business in the present.  Before revealing the customer experience management model's ultimate result, it is mandatory to expose the study based on three objectives: 1) to identify the international tourist's tourist behavior in Thai full-service restaurants. 2) to evaluate customer experience management's efficiency along the customer journey at a Thai ...