Browsing คณะนิเทศศาสตร์และนวัตกรรมการจัดการ by Author "Jompon Jeebpinyo"
Jompon Jeebpinyo; Yubol Benjarongkij (National Institute of Development Administration, 2020)
The research is aimed for three objectives: 1) To study communication methods of professional trainers in organizing training, 2) to study training communication factors that affect training effectiveness of business organizations, and 3) to test the researcher’s developed structural equation model of latent variables, namely professional trainers’ qualifications and competence, training environmental management, trainees, and training effectiveness, with empirical data. Mixed methods of qualitative and quantitative research were conducted. ...