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A model of logistics management for health tourism in Thai traditional medicine promoting hospitals in Thailand
; (National Institute of Development Administration, 2018)
This research aims 1) to analyze the implementation of a health tourism
promoting policy in Thai traditional medicine promoting hospitals, 2) to evaluate the
efficiency and effectiveness of a health tourism logistic ...
Policy recommendations for developing Thailand's image as a medical tourism destination to establish destination loyalty
; (National Institute of Development Administration, 2016)
Medical tourism is a developing market for Thailand’s tourism industry, and
offers a unique alternative to the issues associated with an excessive reliance on
traditional forms of tourism. Previous literature on this ...
Guideline of the hot spring management to promote the quality of health tourism in Thailand
; (National Institute of Development Administration, 2018)
This research used mixed methods to investigate: 1) To study the tourist’s behavior in the Hot Spring area; 2) To study the expectations of Thai tourists towards the Hot Spring Management; 3) To study the perceptions of ...
An approach of promoting medical services to foreigner in Bangkok
; (National Institute of Development Administration, 2017)
The aim of this study is to develop the model for promoting medical services to foreigner in Bangkok, with emphasis on the roles played by service providers, suppliers and supporting industry. In pursuit of this objective, ...