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The model application of human resource development to create intention toward employee's behavior modification of green hotel
; (National Institute of Development Administration, 2018)
This thesis is aimed to examine general context in human resource development in a green hotel by focusing on evaluate the environmental behavioral of hotel employees in a green hotel and investigate the casual factors ...
Policy recommendations for Thailand community-based tourism value creation
; (National Institute of Development Administration, 2016)
The objectives of this study were: 1 ) to study the factors affecting Thailand
community- based tourism value creation, 2) to study the causal relationship between
factors affecting Thailand community-based tourism value ...
Banner advertising management for local online travel agencies
; (National Institute of Development Administration, 2016)
This empirical study examined the effects of local online travel agencies’
banner advertising belief factors on inbound tourists’ attitude toward banner
advertising and the effects of inbound tourists’ attitude toward ...
Strategies for enhancing true loyalty of airline passengers and employees through customer-oriented service employees: a study of the low-cost airline business in Thailand
; (National Institute of Development Administration, 2018)
Despite the continuous growth in the demand for low-cost airlines (LCAs) in Thailand, airline profits are less impressive than they may seem due to several challenges especially intense competition and price wars, the two ...
A model of the development of executives' behavior in the planning process for risk management concerning loss of human resources in small and medium sized hotels in the touristic island of Surat Thani Province
; (National Institute of Development Administration, 2016)
The objectives of this research are: 1) to study the behavior in the planning
process for human resources risk management of executives of small and medium
sized hotels in touristic islands of Surat Thani province, 2) ...
Policy recommendations for developing Thailand's image as a medical tourism destination to establish destination loyalty
; (National Institute of Development Administration, 2016)
Medical tourism is a developing market for Thailand’s tourism industry, and
offers a unique alternative to the issues associated with an excessive reliance on
traditional forms of tourism. Previous literature on this ...
Marketing strategies for building brand for international airlines at Suvarnabhumi airport, Thailand
; (National Institute of Development Administration, 2016)
The research of this study is aimed at: 1) study the brand awareness of the
customer (International airlines) of Suvanabhumi airport. Namely Full Service
Airlines, Cargo Airlines and Charter Airlines; 2) study the brand ...
The development of Thai tourist police occupational standard
; (National Institute of Development Administration, 2016)
The study of development in Thai tourist police professional standards aims to
develop performance indicator that important to improve Thai tourist police
professional standards and professional standard handbook. This ...
Developing human resource development guideline based on relationship marketing to enhance effectiveness on business performance in airline business
; (National Institute of Development Administration, 2016)
The purpose of this research, developing human resource development
guideline based on relationship marketing to enhance effectiveness on business
performance in airline business are 1) To compare the opinions of employees ...
The cross-cultural learning process of Thai spa uniqueness and identity for Russian customers in Moscow city, Russian federation
; (National Institute of Development Administration, 2017)
This dissertation 1) studied the uniqueness of Thai spa services in the view of
Russian customers and the identity concepts of Thai spa entrepreneurs in Moscow
City; 2) explored the methods of creating cross-cultural ...