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The media's influence on success and failure of dialects : The case of Cantonese and Shaan'xi dialects

by Mao, Yuhan

Title:

The media's influence on success and failure of dialects : The case of Cantonese and Shaan'xi dialects

Author(s):

Mao, Yuhan

Advisor:

Lee, Hugo Yu-Hsiu

Degree name:

ศิลปศาสตรมหาบัณฑิต

Degree level:

Master's

Degree discipline:

Language and Communication

Degree department:

คณะภาษาและการสื่อสาร

Degree grantor:

National Institute of Development Administration

Issued date:

2013

Publisher:

National Institute of Development Administration

Abstract:

In this thesis the researcher addresses an important set of issues - how language maintenance (LM) between dominant and vernacular varieties of speech (also known as dialects) - are conditioned by increasingly globalized mass media industries. In particular, how the television and film industries (as an outgrowth of the mass media) related to social dialectology help maintain and promote one regional variety of speech over others is examined. These issues and data addressed in the current study have the potential to make a contribution to the current understanding of social dialectology literature - a sub-branch of sociolinguistics - particularly with respect to LM literature. The researcher adopts a multi-method approach (literature review, interviews and observations) to collect and analyze data. The researcher found support to confirm two positive correlations: the correlative relationship between the number of productions of dialectal television series (and films) and the distribution of the dialect in question, as well as the number of dialectal speakers and the maintenance of the dialect under investigation.

Description:

Thesis (M.A. (Language and Communication) )--National Institute of Development Administration, 2013.

Subject(s):

Mass media -- Influence
Mass media -- Social aspects

Resource type:

วิทยานิพนธ์

Extent:

93 leaves

Type:

Text

File type:

application/pdf

Language:

eng

Rights:

ผลงานนี้เผยแพร่ภายใต้ลิขสิทธิ์ของสถาบันบัณฑิตพัฒนบริหารศาสตร์

Rights holder(s):

National Institute of Development Administration

URI:

http://repository.nida.ac.th/handle/662723737/3232
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  • GSLC: Theses [24]
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Copyright © National Institute of Development Administration | สถาบันบัณฑิตพัฒนบริหารศาสตร์
Library and Information Center
Tel: (+662) 727-3737, (+622) 727-3743    Email: services@nida.ac.th
 

 

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