Browsing สำนักบรรณสารการพัฒนา by Title
Now showing items 106-125 of 162
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THAI YOUTH'S SOCIAL CREATIVE THINKING PROMOTION IN THAILAND 4.0 ERA
(National Institute of Development AdministrationNational Institute of Development Administration, 7/1/2023);
The purposes of this research were 1) to study the characteristics of Thai youths having social creative thinking in Thailand 4.0 era, 2) to study the approaches for enhancing Thai youths’ social creative thinking in Thailand 4.0 era, and 3) to synthesize the success factors in enhancing Thai youths’ social creative thinking in Thailand 4.0 era. Mixed method research, namely quantitative research and qualitative research, was employed for conducting this research. The samples for the quantitative research were 720 students from Srinakharinwirot ... -
THE INTERNATIONAL MARATHONS BRANDING CREATION MODEL OF THAILAND
(National Institute of Development Administration);
The purpose of this research were to 1) analyze the branding creation processes and the projected brands of the international marathon events, 2) evaluate the perceived brand image of the international marathon events, 3) evaluate the effectiveness of branding strategies of the international marathon events, and 4) propose the international marathons branding creation model of Thailand. Mixed methodology was employed in this study. Researcher gathered 400 sets of questionnaires from runner who participate in Khon Kaen international marathon, ... -
The Relationship between Factors Leading Work Passion, Positive Thinking and Work Passion in Employees in Leading Hotels Equivalent to Four - Five Star Hotels in Bangkok
(สถาบันบัณฑิตพัฒนบริหารศาสตร์);
The research aims to: 1) Investigate the factors that lead to work passion of employees in leading hotels equivalent to four – five-star hotels in Bangkok, 2) explore the relationship between factors that lead to work passion and the level of work passion in employees in leading hotels equivalent to four–five star hotels in Bangkok and 3) examine the relationship between positive thinking and the level of work passion in employees in leading hotels equivalent to four–five star hotels in Bangkok. This is a mixed-method study which comprised of ... -
TOURISM DESTINATION RESIDENTS' PERCEPTIONS AND ATTITUDES TOWARD TOURISM FESTIVAL: TAKE THE LANTERN FESTIVAL IN MIYI COUNTY AS AN EXAMPLE
(National Institute of Development AdministrationNational Institute of Development Administration, 7/1/2023);
The attitude of local residents towards organizing local tourism festivals is crucial to the development of a place. This paper uses quantitative analysis methods to study the perception and attitude of residents in Miyi County towards the impact of the Lantern Festival in Miyi. Then, this study analyzes the specific content of residents' perceptions, residents' attitudes, and the relationship between perception and attitude. In the research process, a questionnaire survey was used to collect effective data, factor analysis was used to analyze ... -
Tourism management and tourism logistics to increase the competitiveness in Thailand's tourism industry
(National Institute of Development Administrationสถาบันบัณฑิตพัฒนบริหารศาสตร์, 7/1/2023);
Tourism industry is important for generating income and bringing money into the country. Increasing the competitiveness of Thailand's tourism industry is therefore necessary. This research aims to study the components of Tourism management and Tourism logistics to enhance competitiveness in Thailand's tourism industry. The study of the elements of Tourism management in Planning, Organizing, Leading and Controlling that affect the effectiveness of Tourism logistics in Physical flow, Information flow and Financial flow. With a quantitative research ... -
UNIVERSITY INSTRUCTORS PROFESSIONAL LOYALTY AND THEIR TURNOVER INTENTION: EXPERIENCE FROM CHINESE UNIVERSITIES
(National Institute of Development AdministrationNational Institute of Development Administration, 3/6/2022);
As we all know, the development of higher education in China started late High-level faculty is the key to improve the quality of talent cultivation, and it is also a strategic choice to improve the strength of universities. Whether teachers can be efficient, active, and full of enthusiasm in their work is related to the long-term development of colleges and universities in China. The research of the relationship between professional loyalty and turnover intention of university teachers as knowledge staff also provides some insights for the ... -
WAGE DETERMINATION IN LAO PDR: COGNITIVE AND SOCIO-EMOTIONAL SKILLS
(National Institute of Development AdministrationNational Institute of Development Administration, 7/1/2023);
This research investigates the significance of cognitive skills and socio-emotional skills in explaining wage variability in less-developed countries such as Lao PDR. The analysis is using an expanded Mincerian model based on data collected from the Skills toward Employment and Productivity (STEP) Household Survey which is a study conducted by the World Bank (2012). The results revealed that for a cognitive skill there are positive and significant relationships between an additional year of schooling, years of work experience and wages. For ... -
การพัฒนาการท่องเที่ยวเชิงสุขภาวะ
(National Institute of Development Administrationสถาบันบัณฑิตพัฒนบริหารศาสตร์, 12/8/2022);
The research subject "Wellness Tourism Activities Development for Thai Elderly" consists of 4 objectives : 1) To study about Thai elderly behavior to participate in wellness tourism activities. 2) To analyze the internal motivation of Thai elderly to participate in wellness tourism activities. 3) To analyze the external motivation of Thai elderly to participate in wellness tourism activities. 4) To guidelines for wellness tourism activities development for Thai elderly. This study was conduct with qualitative apporach through the data collection ... -
คู่มือการสืบค้นคลังปัญญา สถาบันบัณฑิตพัฒนบริหารศาสตร์
(สำนักบริการการศึกษาและบรรณสาร สถาบันบัณฑิตพัฒนบริหารศาสตร์, 2022-06)
คู่มือฉบับนี้เป็นเอกสารที่จัดทำขึ้นสำหรับผู้ใช้งานปลายทาง (End users) เพื่อประกอบการเรียกดูและค้นหาข้อมูลในระบบคลังปัญญาของสถาบันบัณฑิตพัฒนบริหารศาสตร์ เนื้อหาในคู่มือประกอบด้วย วิธีการเรียกดูข้อมูล วิธีการค้นหาข้อมูล วิธีกรองผลการค้นหา รูปแบบการแสดงผลข้อมูล และวิธีเข้าถึงเอกสารฉบับเต็ม -
Untitled
(National Institute of Development Administration);
With the increasingly fierce global competition and the continuous development of modern information technology, enterprises are confronted with tremendous challenges, along with the accompanying tense labor relations, which also makes the competition between employees more and more fierce, thus the negative behaviors of employees in the workplace are constantly emerging. Employees Counterproductive Work Behavior (ECB) has progressively attracted a topic of shared interest among academia and businesses, is pervasive among various types of ... -
Untitled
(National Institute of Development Administration);
The purposes of this current study were to test the goodness of model fit of the structural equation modelling of event service quality, perceived event value, event satisfaction, and event loyalty among runners participating in the Khon Kaen International Marathon and examine directs and indirect effects between the constructs included in the structural equation model. Quantitative method research was adopted, and questionnaire served as a research instrument to collect the data from 571 marathon runners joining in the Khon Kaen International ... -
Untitled
(National Institute of Development Administration);
Public organizations are facing the challenge of delivering services with growing demands of the masses. In order to control these challenges, innovation and the creative abilities of public organizations, specifically team level innovation through transformational leadership and preceived organizational support, are a must.The purpose of this study is to assess the direct influence of transformational leadership and perceived organizational support on public service innovation outcomes as well as their indirect influence through moderator perceived ... -
Untitled
(National Institute of Development Administration);
The purpose of this dissertation is to examine the significance of budget transparency and governance in relation to the quality of education in Thailand. The main argument of the dissertation is that education performance is compromised despite the fact that the highest single budget allocation has been given to education over the past decade. The degree of budget transparency is argued to be a key variable in achieving education performance, while discouraging opportunities for corruption. Theoretical support from agency theory, legitimacy ... -
Untitled
(สถาบันบัณฑิตพัฒนบริหารศาสตร์);
The objectives of this research were to: 1) explore communication strategy of the admins who managed depression-related online community; and 2) investigate the content concerning resilience, trust, and social attachment from the members of depression-related online community. Samples were Facebook users in three different community groups. The research methodology includes in-depth interview with the admins, examining their communication strategies, and content analysis on resilience, trust, and social attachment which the users in depression-related ... -
Untitled
(National Institute of Development Administration);
The research is aimed to study the communication process of the network affiliates in applying digital technologies for enhancing the elderly’s well-being, explore factors that influenced the elderly's well-being behaviors by the use of digital technologies, and develop a structural equation model of factors influencing the enhancement of the elderly’s well-being behaviors by the use of digital technologies. The study is mixed-method research, comprising both qualitative and quantitative research. For qualitative research, data were collected ... -
Untitled
(สถาบันบัณฑิตพัฒนบริหารศาสตร์);
The purposes of this study were 1) to investigate the community solid waste and hazardous waste management and the management performance, and 2) to analyze factors affecting the success of community waste management in Ban Dong Sub-District Administrative Organization, Ubolratana District, Khonkaen Province. This study was a qualitative research. Data were collected from related documents, interviews with key informants, namely the Mayor, Deputy Mayor, Permanent Secretary, Deputy Permanent Secretary of Ban Dong Sub-District Administrative ... -
Untitled
(สถาบันบัณฑิตพัฒนบริหารศาสตร์);
This Thesis aimed to studying the general information of Deoxyribonucleic Acid (DNA), relevant theories and literature regarding the collection and retention of the prisoner's DNA in Thailand, laws and regulations about the permission of DNA sample and DNA profile, related government agencies monitoring DNA national database. In this research, foreign laws and practical guidelines are applicable and analytically compared to Thailand concerning DNA issues. This comparison proposes to find the possible way of issuing or amending more covering and ... -
Untitled
(สถาบันบัณฑิตพัฒนบริหารศาสตร์);
Encouraging people to save money by investing in mutual funds can help improve people’s quality of life and be a major driving force for economic growth and development. Moreover, in the digital age, investors’ self-information-seeking and management behaviours have spurred the growth of online media for financial and investment information. Due to the important role of mutual fund investment communication, this research aims to study the exposure and attitudes of middle-income investors towards mutual fund investment media and contents to guide ... -
Untitled
(สถาบันบัณฑิตพัฒนบริหารศาสตร์);
The purpose of this research is to study tourism management by community of Tha Kha Floating Market, Amphawa District, Samut Songkhram Province in order to study the process that has led to the tourism by the community of Tha Kha Floating Market, Amphawa District, Samut Songkhram Province be successful. In addition, it is to study problems and obstacles including recommendations in the development of management by community system using qualitative research by collecting data with documents, insight interview, and observation from main data ... -
Untitled
(สถาบันบัณฑิตพัฒนบริหารศาสตร์);
The objectives of this research are: (1) to study the consent problems of the intendent rule of the central government over the local government units in Thailand, (2) to find out the appropriate interdenticle model for future management. The qualitative method of study was applied by cases review, key informants interview, and focus group discussion. The two main results of study show that; (1) the lack of national standard guideline for intendants may caused over interfere with local autonomy. (2) The appropriate regulatory elements for local ...