Now showing items 175-194 of 220

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    A STRUGGLE FOR GETTING FREE FROM SOCIAL EXCLUSION OF TRIBE-WAR VOLUNTEERS: A CASE STUDY OF BAN KHIANGFA OF SA DOE PHONG SUBDISTRICT IN KHAO KHO DISTRICT OF PHETCHABUN PROVINCE 

    Tipparin Panyamee; ทิพย์ปริญญ์ ปัญญามี; Suvicha Pouaree; สุวิชา เป้าอารีย์; National Institute of Development Administration. School of Social and Environmental Development; Suvicha Pouaree; สุวิชา เป้าอารีย์ (National Institute of Development Administration, 7/1/2022)

    The objectives of this dissertation were 1) to study the process of the struggle for getting free from social exclusion of the hill tribe-war volunteers in Ban Khiangfa, Sadao Phong Subdistrict, Khao Kho District of Phetchabun Province; and 2) to study the success factors of the struggle to free from social exclusion of the hill tribe-war volunteers. The dissertation made use of qualitative research methodology by applying documentary research, observation and in-depth interviews as its major methods. The snowball technique was utilized to search ...
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    The Study of Character Design and the Use of Signs in Sailor Moon The Animation 

    Chuennapa Thongprasert; ชื่นนภา ทองประเสริฐ; Warat Karuchit; วรัชญ์ ครุจิต; National Institute of Development Administration. The Graduate School of Communication Arts and Management Innovation; Warat Karuchit; วรัชญ์ ครุจิต (National Institute of Development Administration, 4/6/2021)

    The objectives of this research are to study of character design and the use of signs in Sailor Moon’s  Qualitative Research of author interview from different types of media, Content Analysis collecting data from Pretty Guardian Sailor Moon Crystal under the copyright of TIGA Company Limited and the interview of people behind animation movie and people who relate to Sailor Moon animation. The result found that the fixed formula that makes Sailor Moon animation become successful and have amount of fans until now can be described by Lunar Model. ...
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    The Study of Talent Attraction factors in the Public Sector of Thailand 

    Isaree Petrohchanakitt; อิสรีย์ เพชรโรจนกิตติ์; Juthamas Kaewpijit; จุฑามาศ แก้วพิจิตร; National Institute of Development Administration. School of Human Resource Development; Juthamas Kaewpijit; จุฑามาศ แก้วพิจิตร (National Institute of Development Administration, 12/8/2022)

    "Talent" represents an important component to mobilize and indicate the competitiveness of each country. However, the public sector in Thailand encounters not only the current challenge of the number of Talent but also the future challenge of the loss of Talent due to retirement. Moreover, it is found out that the Thai public sector has been unable to attract talents to join the public workforce. Therefore, this qualitative research was a study of talent attraction factors in the public sector of Thailand. The study explored models of talent ...
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    A STUDY OF TEACHING QUALITY EVALUATION SYSTEMOF THAI LANGUAGE MAJOR IN UNDERGRAD LEVEL IN REGULAR HIGHER EDUCATIONAL INSTITUTIONS: YUNNAN PROVINCE AS AN EXAMPLE  

    Lu Gan; Lu Gan; Chih Hung Chen; Chih Hung Chen; National Institute of Development Administration. International College,; Chih Hung Chen; Chih Hung Chen (National Institute of Development Administration, 13/8/2021)

    There is a scarcity of literature on evaluation – particularly in the field of language teaching and learning and educational evaluation – that addresses the quality evaluation system of undergraduate-level Thai-language teaching programs in the context of mainland China. Therefore, this study aims to fill this research gap by proposing an evaluation design including evaluation concepts, guiding principles, and required information to underpin a more effective evaluation system for the undergraduate-level Thai language program. Based on the ...
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    A Study of Thai Political Opinion Trends of Mass Media's Fanpage and Hatred Creating 

    Donrawee Sudphum; ดลระวี สุดพุ่ม; Kullatip Satararuji; กุลทิพย์ ศาสตระรุจิ; National Institute of Development Administration. The Graduate School of Communication Arts and Management Innovation; Kullatip Satararuji; กุลทิพย์ ศาสตระรุจิ (National Institute of Development Administration, 12/8/2022)

    The purposes of this study were:  to study problem and pattern stating on Thai political news presentation by mass media in Facebook fanpage during election announcement by the NCPO that has hatred creating and opinion trends of mass media’s Fanpage This study was a qualitative research. There were interviews with 2 academic journalists and 2 mass media professionals then analyzed from media news presentation and participation behavior showing opinions of the news receiver on Facebook fanpage of Komchadluek and Voice TV21 for 17 news under the ...
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    STUDY ON RISK WEIGHT OF PUBLIC PRIVATE PARTNERSHIP PROJECT AND ITS INFLUENCING FACTORS  

    Xiaofan Yan; Xiaofan Yan; Chih-Cheng Fang; Chih-Cheng Fang; National Institute of Development Administration. International College,; Chih-Cheng Fang; Chih-Cheng Fang (National Institute of Development Administration, 12/8/2022)

    With the increasing changes of economic structure and society requirements, Chinese government need to pay more attention on the public management activities, correspondingly, the government's financial pressure also gradually increased. The emergence of the PPP (public-private-partnership) model gives Chinese government a new idea to increase the construction of Public facilities. The introduction of social capital also alleviates Chinese local government's financial embarrassment. However, as long as it is the construction of an engineering ...
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    THE STUDY ON THE RELATIONSHIP BETWEEN THE INCENTIVE AND PERFORMANCE OF NON-MEDIAAND MEDIA TEACHERS IN CHINESE UNIVERSITIES:BASED ON THE MEDIATING AND MODERATINGEFFECT OF DESIRE FOR ACHIEVEMENT 

    DANNA HAO; DANNA HAO; Zhongwu Li; Zhongwu Li; National Institute of Development Administration. International College,; Zhongwu Li; Zhongwu Li (National Institute of Development Administration, 12/8/2022)

    With the development of Chinese universities and educational resources, the teachers in college become a powerful motivator to drive the improvement of high education given that their academic performance directly influences the teaching quality of the universities. Recently, many universities launched all manner of incentives to improve college teachers’ performance. However, due to the fact that the incentives introduced by university administrators failed to address the internal characteristics and external conditions of university teachers ...
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    The Success of Community-based Tourism Management: A Case Study of Thaka Floating Market, Amphawa District, Samut Songkham Province 

    Jaranya Kongphet; จรัญญา คงเพชร; Somsak Samukkethum; สมศักดิ์ สามัคคีธรรม; National Institute of Development Administration. School of Social and Environmental Development; Somsak Samukkethum; สมศักดิ์ สามัคคีธรรม (National Institute of Development Administration, 12/8/2022)

    The purpose of this research is to study tourism management by community of Tha Kha Floating Market, Amphawa District, Samut Songkhram Province in order to study the process that has led to the tourism by the community of Tha Kha Floating Market, Amphawa District, Samut Songkhram Province be successful. In addition, it is to study problems and obstacles including recommendations in the development of management by community system using qualitative research by collecting data with documents, insight interview, and observation from main data ...
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    THE SUCESS FACTORS IN THE ADOPTION OF ENTERPRISE RESOURCE PLANNING (ERP) FOR THE THAI AGRICULTURAL BUSINESS: A STUDY OF THAI RICE MILL BUSINESS 

    Chalett Vichinrojjarul; Chalett Vichinrojjarul; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ; National Institute of Development Administration. International College,; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ (National Institute of Development Administration, 12/8/2022)

    Enterprise Resource Planning (ERP) has been globally and long-lastingly using in the several industries, especially under Industry 4.0; the era of industrial revolution, which seriously concentrates on interconnectivity, automation, machine learning, and real-time data. Currently, several industries in Thailand have been persuaded by “Thailand 4.0 scheme” under the12th National Development Program as National Economic Development Program (12th NESDPs) that developing principles require disruptive changes in all industries by the science and ...
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    SUPPORTING KNOWLEDGE MANAGEMENT PROCESSES BY ENHANCING KNOWLEDGE MANAGEMENT SYSTEMS FUNCTIONALITIES 

    Thanyatida Gunadham; Thanyatida Gunadham; Nithinant Thammakoranonta; นิธินันท์ ธรรมากรนนท์; National Institute of Development Administration. School of Applied Statistics; Nithinant Thammakoranonta; นิธินันท์ ธรรมากรนนท์ (National Institute of Development Administration, 12/8/2022)

    Nowadays, various industries widely utilize Knowledge Management Systems (KMSs) to facilitate knowledge management activities for improving organizational performance.  Nevertheless, organizations that use KMSs, are still facing difficulties in managing knowledge.  This research intends to enhance the functionalities of KMSs to better facilitate all KM processes.  First, the research aims to identify current problems occurred in the organization during knowledge discovery, knowledge capture, knowledge sharing, and knowledge application processes.  ...
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    SUSTAINABLE DEVELOPMENT OF JASMINE RICE INDUSTRY: THUNG KULA RONG HAI, THAILAND  

    Ittisak Jirapornvaree; อิทธิศักดิ์ จิราภรณ์วารี; Tawadchai Suppadit; ธวัชชัย ศุภดิษฐ์; National Institute of Development Administration. The Graduate School of Environmental Development Administration; Tawadchai Suppadit; ธวัชชัย ศุภดิษฐ์ (National Institute of Development Administration, 7/1/2022)

    Sustainable Development of Jasmine Rice Industry: Thung Kula Rong Hai, Thailand aimed to assess economic and environmental impacts from activities linked to jasmine rice supply chain for suggesting the guidelines for sustainable development of jasmine rice industry. Life Cycle Assessment (LCA) and Life Cycle Cost (LCC) were selected to apply in this study. Forty-nine farmers, five rice processors, and distributors were selected as samples in these studies. The CML-IA baseline v3.01 (e.g., Global Warming, Acidification, and Eutrophication.) were ...
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    THAI EFL TEACHERS' BELIEFS AND REPORTED PRACTICES:AN INVESTIGATION OF ENGLISH LANGUAGE PRONUNCIATION INSTRUCTION  

    Phurichaya Songyai; ภูริชญา สงใย; Kasma Suwanarak; กษมา สุวรรณรักษ์; National Institute of Development Administration. School of Language and Communication; Kasma Suwanarak; กษมา สุวรรณรักษ์ (National Institute of Development Administration, 7/1/2022)

    Despite the vast research regarding pronunciation teaching and learning, little is known about the status quo of pronunciation instruction in the Thai EFL context, particularly in elementary education. Thus, this study was conducted to investigate pronunciation instruction in Thailand through different lenses, which are teachers’ beliefs and practices, by using a sequential mixed-method design whereby quantitative survey data was collected followed by semi-structured interviews. The objectives of this study were to explore Thai EFL teachers’ ...
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    THAI EFL TEACHERS’ BELIEFS AND PRACTICES IN CLT IN A THAI UNIVERSITY CONTEXT: A STUDY OF RAJABHAT UNIVERSITIES IN LOWER NORTHEASTERN AREA 

    Chayanant Pitikornpuangpetch; Chayanant Pitikornpuangpetch; Kasma Suwanarak; กษมา สุวรรณรักษ์; National Institute of Development Administration. School of Language and Communication; Kasma Suwanarak; กษมา สุวรรณรักษ์ (National Institute of Development Administration, 12/8/2022)

    This study investigates Thai EFL teachers’ beliefs regarding the Communicative Language Teaching (CLT) approach and the use of the CLT approach in a Thai university context. It aims to identify difficulties that Thai EFL teachers encounter when applying the CLT approach, and to explore Thai EFL teachers’ beliefs about CLT in relation to their teaching practices in the development of students’ communicative skills. The research tools consisted of survey questionnaires, semi-structured interviews, classroom observations, and fieldnotes.  The ...
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    Thailand In The Global Competitiveness Report 2016 - 2017 

    ธัชวรรณ กนิษฐ์พงศ์ (NA, 2018-03-16)
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    The Attitudes of People Towards the Guideline of PM2.5 Solving in Bangkok 

    Sirilak Charoenram; ศิริลักษณ์ เจริญรัมย์; Wisakha Phoochinda; วิสาขา ภู่จินดา; National Institute of Development Administration. The Graduate School of Environmental Development Administration; Wisakha Phoochinda; วิสาขา ภู่จินดา (National Institute of Development Administration, 7/1/2022)

    This article is aimed 1) to study the attitude of people towards the guideline of PM2.5 solving 2) to study demographic factors and factors affecting towards the guideline of PM2.5 Solving. and 3) to recommend guidelines of PM2.5 solving in Bangkok. Both qualitative and quantitative analysis were used.  Questionnaire to ten districts i.e. Phaya Thai, Chatuchak, Bang Sue, Ratchathewi, Huay Kwang, Bang Kapi, Phra Khanong, Saphan Sung, Lat Krabang and Nong Chok districts in Bangkok, totalling of 400 people over 18 years old were collected. They were ...
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    THE DETERMINANTS TOWARD FOSTERING INNOVATION MANAGEMENT EFFECTIVENESS IN THAI PUBLIC SERVICES : EMPIRICAL STUDIES OF AWARDED ORGANIZATIONS  

    NAPHATPAPA SAWANGNUWATKUL; NAPHATPAPA SAWANGNUWATKUL; Chindalak Vadhanasindhu; จินดาลักษณ์ วัฒนสินธุ์; National Institute of Development Administration. School of Public Administration; Chindalak Vadhanasindhu; จินดาลักษณ์ วัฒนสินธุ์ (National Institute of Development Administration, 7/1/2022)

    The research studies the determinants toward fostering innovation management effectiveness in Thai public services using and empirical study of awarded organization. The main objectives are 1) to study and examine the characteristics of awarded organizations in public service innovation; 2) to analyze the determinants fostering innovation effectiveness in public service in the awarded organization; 3) to provide policy recommendations in the aspects of the determinants fostering public service innovation for enhancing Thai public service innovation ...
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    The Research Notes: Understanding How to Conduct Conceptual and Experimental Research in Marketing Communications 

    บุญชัย หงส์จารุ (DKPrinting Company Limited, 2018-07)
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    The Struggle for Survival from COVID-19 Pandemic of Illegal Thai Workers in South Korea: A Case Study of Udon Thani 

    Thanu Paiarsa; ธนุ ไปอาสา; Suvicha Pouaree; สุวิชา เป้าอารีย์; National Institute of Development Administration. School of Social and Environmental Development; Suvicha Pouaree; สุวิชา เป้าอารีย์ (National Institute of Development Administration, 7/1/2022)

             This research aims to study about the experiences of illegal Thai workers in South Korea, to study the struggle of illegal Thai worker during their stay in South Korea, and to study the struggle for survival in the covid-19 pandemic of illegal Thai worker during their stay in Thailand; a case study of Udon Thani province. The research uses a qualitative research method with an in-depth interview from 3 groups: 1) the illegal Thai worker who returning to Thailand, 2) the public health officers, 3) local peoples. The research has found ...
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    Using Video Analytic to Improve Customer Service Process Efficiency 

    Puttipong Chanchaem; พุฒิพงศ์ จันทร์แจ่ม; Worapol Pongpech; วรพล พงษ์เพ็ชร; National Institute of Development Administration. School of Applied Statistics; Worapol Pongpech; วรพล พงษ์เพ็ชร (National Institute of Development Administration, 13/8/2021)

    There are many ways to evaluate the customers' service processes efficiency of the casual dining restaurant. One of which is the service speed measured by the amount of time a customer spends waiting for service during each service period. Currently, the object detection system based on deep learning techniques is constantly evolving and high accuracy. In general, restaurants are equipped with more CCTV to apply that information to the employee's service detection techniques. This research aims to develop and improve customer service by monitoring ...
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    WELLBEING OF SINGLE MOTHERS IN A SLUM COMMUNITY 

    Thawanrat Mairattanachaichan; ธวัลรัตน์ ใหม่รัตนไชยชาญ; Awae Masae; อาแว มะแส; National Institute of Development Administration. School of Social and Environmental Development; Awae Masae; อาแว มะแส (National Institute of Development Administration, 4/6/2021)

    This research aimed to investigate wellbeing, livelihood strategies to pursue wellbeing and conditions effecting wellbeing achievement of single mothers in a slum community in Bangkok. This research was conducted following a qualitative research methodology. Data were collected mainly through in-depth interviews with 12 key informants, and 18 cases of single mothers. The case were divided into 2 groups, 9 each:  1) single mothers living with children and relatives; and 2) single mothers living only with children. Data analysis was done by means ...