Now showing items 1-18 of 18

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    A STUDY OF TEACHING QUALITY EVALUATION SYSTEMOF THAI LANGUAGE MAJOR IN UNDERGRAD LEVEL IN REGULAR HIGHER EDUCATIONAL INSTITUTIONS: YUNNAN PROVINCE AS AN EXAMPLE  

    Lu Gan; Lu Gan; Chih Hung Chen; Chih Hung Chen; Chih Hung Chen; Chih Hung Chen (National Institute of Development Administration, 13/8/2021)

    There is a scarcity of literature on evaluation – particularly in the field of language teaching and learning and educational evaluation – that addresses the quality evaluation system of undergraduate-level Thai-language teaching programs in the context of mainland China. Therefore, this study aims to fill this research gap by proposing an evaluation design including evaluation concepts, guiding principles, and required information to underpin a more effective evaluation system for the undergraduate-level Thai language program. Based on the ...
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    Board game for developing self-awarenessthrough design thinking process in learning 

    Prang Kiatsoonsong; ปราง เกียรติสูงส่ง; Juthamas Kaewpijit; จุฑามาศ แก้วพิจิตร; National Institute of Development Administration. School of Human Resource Development; Juthamas Kaewpijit; จุฑามาศ แก้วพิจิตร (National Institute of Development Administration, 3/6/2022)

    The purpose of this study was to learn life skills and to apply design thinking process with inmates. The research method was action research. The sample consisted of 20 inmates aged 17 to 20 in Bannkaruna Juvenile Vocational Training Centre for Boys. The instruments used in this study include in-depth interview and design thinking process. The results were as follow: the subjects have low self-awareness and empathy than any other life skill component. An analysis of interview and Persona reveal that they lack of confidence, Pessimism and lack ...
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    CONSTRUCTING HUMANIZED ORGANIZATION DEVELOPMENT 

    Chararinchon Satian; Chararinchon Satian; Sombat Kusumavalee; สมบัติ กุสุมาวลี; National Institute of Development Administration. School of Human Resource Development; Sombat Kusumavalee; สมบัติ กุสุมาวลี (National Institute of Development Administration, 12/8/2022)

    The rationales of this study are the practical problems in organization development (OD) scholar and practice, and the philosophical challenge. First, OD practical problems include OD undefined and unclear boundary with a significant declined trend, and the unalignment collaboration between OD academic and practitioner. Second, the OD philosophical challenge involves the influential power of Newtonian science. Thus, this dissertation aimed to revitalize OD discipline and rebalance the humanistic value by integrating the neglected paradigm of ...
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    THE GENESIS, SELF-RELIANCE, AND CAREER LOYALTY OF INDONESIAN LOCAL GAME DEVELOPERS AS THE NATIONAL CREATIVE LABOURS 

    SANDY ALLIFIANSYAH; SANDY ALLIFIANSYAH; Asawin Nedpogaeo; อัศวิน เนตรโพธิ์แก้ว; National Institute of Development Administration. The Graduate School of Communication Arts and Management Innovation; Asawin Nedpogaeo; อัศวิน เนตรโพธิ์แก้ว (National Institute of Development Administration, 7/1/2023)

    This study examined the contemporary condition of Indonesian local game developers as a part of the national creative workers. The case study method was applied in parallel with the participant’s observation and the results were retrieved by exploring, comparing interviews and observation findings. Furthermore, the subjects include state-related ministries (The Ministry of Manpower as well as The Ministry of Tourism and Creative Economy), 12 founders of the Indonesian first generation local game developer studios, 10 experienced local game workers, ...
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    Guidelines for creating tourism competitive advantage to enhance the tourism resource component Case study : Ban Don Nai community, Laem Phak Bia Subdistrict, Ban Laem District, Phetchaburi Province 

    Phawinee Sukbanterng; ภาวิณี สุขบรรเทิง; Kanokkarn Kaewnuch; กนกกานต์ แก้วนุช; National Institute of Development Administration. The Graduate School of Tourism Management; Kanokkarn Kaewnuch; กนกกานต์ แก้วนุช (National Institute of Development Administration, 12/8/2022)

    The objective of this research was to study the composition of tourism resources of the Ban Don Nai community, Laem Phak Bia Subdistrict, Ban Laem District, Phetchaburi Province.  This study aims to assess the potential components of tourism resources and the competitive advantage of the Ban Don Nai community.  Also, it was to analyze the composition of tourism resources that affect the building of the competitive advantages while finding ways to upgrade the components of tourism resources to create a competitive advantage there. The research ...
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    THE INFLUENCING FACTORS OF ONLINE COMPENSATORY CONSUMPTION BEHAVIOR OF CHINESE ELDERLY  

    Pengfei Jiang; Pengfei Jiang; Zhongwu Li; Zhongwu Li; National Institute of Development Administration. International College,; Zhongwu Li; Zhongwu Li (National Institute of Development Administration, 3/6/2022)

    With the coming of aging and informatization at the same time, the status and share of the elderly in online consumer market have been continuously improved. The structure of the market has also changed greatly, so the problems, disadvantages, risks and unpredictable factors in the transaction between the elderly and the online shopping platforms would bring many tests to social management. In the context of new social development, the study of the consumption behavior of the elderly through online shopping can not only provide a theoretical basis ...
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    Instructional Design that Affect Learning Effectiveness  through Massive Open Online Courses (MOOCs)  of the Generation Y Workers in Bangkok 

    Benyasikarn Kanjanathanaseth; เบญญศิกานต์ กาญจนาธนเสฏฐ์; Chaiyuth Chinokul; ชัยยุทธ ชิโนกุล; Chaiyuth Chinokul; ชัยยุทธ ชิโนกุล (National Institute of Development Administration, 4/6/2021)

    The objectives of this research were to analyze the structural designs, contributing factors, learning data, and overall benefits of Massive Open Online Courses (MOOCs) for Generation Y people in Bangkok. This survey research was based on both quantitative and qualitative  data. The sample consisted of 355 people employed in Bangkok and born between 1981 and 1999. They participated in Massive Open Online Courses (MOOCs) from service providers in Thailand and completed a survey about their experience. The measures used to analyze the data were ...
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    Legal Measures for The Ancient Monuments Preservation 

    Chanajit Ronmai; ชนะจิต รอนใหม่; Bajrawan Nuchprayool; พัชรวรรณ นุชประยูร; Bajrawan Nuchprayool; พัชรวรรณ นุชประยูร (National Institute of Development Administration, 12/8/2022)

    This Master’s thesis aims to study about The Legal Measures for Ancient Monuments Preservation. The research include literature concepts, principles and legal principles of Ancient Monuments Preservation and the authority, As well as problems and obstacles in the Ancient Monuments Preservation from law enforcement. in order to build the right understanding for all sectors to promote and, support the right to participation in the Ancient Monument Preservation. This will lead to a balance between the government section and the people in preserving ...
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    Legal Problems Regarding to the Personal Data Protection on Social Network Platforms : The Study on Data Controllers and Data Processors under the Personal Data Protection Act B.E. 2562 (2019) 

    Putthama Munchunakorn; ปัทมา มัญชุนากร; Auntika Na Pibul; อัญธิกา ณ พิบูลย์; National Institute of Development Administration. The Graduate School of Law; Auntika Na Pibul; อัญธิกา ณ พิบูลย์ (National Institute of Development Administration, 3/6/2022)

    The advanced in technology development, especially on the social network platforms, has caused the obstacles on applying the data protection law. According to the research, three major problems were found: (1) the problem in determining the status of persons related to the collection, use or disclosure of personal data; (2) the absence on the provision determining responsibility and duty of muti controllers and processors; and (3) the issues regarding the allocation of duties and responsibilities between social network service providers and users. ...
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    Patterns and Behaviours of Exposure to Fake News on Facebook of Generations X and Y People 

    Pariwat Bupasiri; ปริวัตร บุพศิริ; Patchanee Cheyjunya; พัชนี เชยจรรยา; Patchanee Cheyjunya; พัชนี เชยจรรยา (National Institute of Development Administration, 13/8/2021)

    The objectives of this study were to: i) study the patterns of fake news on Facebook; ii) compare the exposure behavior to the fake news among Generations X and Y people; iii) compare the response behaviors of Generation X and Y people; and iv) study the relationship between the exposure behaviour to fake news and the response behaviour to fake news.The questionnaires were applied as a tool for collecting the data regarding the behaviors of exposure and response to fake news from the sample group of 423 Facebook users.The statistics employed for ...
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    A PSYCHOSOCIAL MODEL OF GERIATRIC DEPRESSION: MEDIATING ROLES OF FAMILY SUPPORT AND CONFUCIAN COPING 

    Yajun Qiao; Yajun Qiao; Zhongwu Li; Zhongwu Li; National Institute of Development Administration. International College,; Zhongwu Li; Zhongwu Li (National Institute of Development Administration, 3/6/2022)

    Geriatric depression is a serious public health issue worldwide, and also closely related to successful aging. With the intensification of the aging population in China,   the issues in geriatric depression require more attention. This study aimed to further explore the relationship of phychosocial factors to geriatric depression from a holistic view, focusing on the impact of social resources, personal skills, coping styles on depression in Chinese older adults under influence of Confucian culture. Non-cognitive skills and Confucian coping ...
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    A Study for Finding Virtual Reality Gaming Motivations of Generation Z in Bangkok by Developing Virtual Reality System 

    KAWIN MEKSUMPHUN; กวิน เมฆสัมพันธ์; Chutisant Kerdvibulvech; ชุติสันต์ เกิดวิบูลย์เวช; National Institute of Development Administration. The Graduate School of Communication Arts and Management Innovation; Chutisant Kerdvibulvech; ชุติสันต์ เกิดวิบูลย์เวช (National Institute of Development Administration, 12/8/2022)

    Many organizations are adopting augmented reality technology to increase brand appeal and engagement. Whether it's cars, homes, consumer products, or even online games, and as a result of its enormous popularity, Metaverse has emerged as a new branch of computer science that is becoming very popular, particularly in virtual reality games. This thesis aims to discover the need and motivation for virtual games by The target audience is Bangkok's population of 40, aged 18–24 years. In 2019, we developed a free model-based virtual game on Unity for ...
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    Symbolic Interaction and Collective Identity Formation in the Street Photo Thailand Group 

    Chanyarat Borkam; ชัญญรัชต์ บ่อคำ; Pornpun Prajaknate; พรพรรณ ประจักษ์เนตร; National Institute of Development Administration. The Graduate School of Communication Arts and Management Innovation; Pornpun Prajaknate; พรพรรณ ประจักษ์เนตร (National Institute of Development Administration, 7/1/2023)

    The objectives of this research were to: 1) study the formations by photographers and general members of the Street Photo Thailand group on social media; 2) study the symbols and meanings used by Street Photo Thailand group members through the public group (Facebook Group); and 3) study the creation of collective identities among members of the public group of Street Photo Thailand. The data were analyzed and collected using content analysis, non-participating-in-group observers, and in-depth interviews. The Key Informants were divided into two ...
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    THAI EFL TEACHERS' BELIEFS AND REPORTED PRACTICES:AN INVESTIGATION OF ENGLISH LANGUAGE PRONUNCIATION INSTRUCTION  

    Phurichaya Songyai; ภูริชญา สงใย; Kasma Suwanarak; กษมา สุวรรณรักษ์; Kasma Suwanarak; กษมา สุวรรณรักษ์ (National Institute of Development Administration, 7/1/2022)

    Despite the vast research regarding pronunciation teaching and learning, little is known about the status quo of pronunciation instruction in the Thai EFL context, particularly in elementary education. Thus, this study was conducted to investigate pronunciation instruction in Thailand through different lenses, which are teachers’ beliefs and practices, by using a sequential mixed-method design whereby quantitative survey data was collected followed by semi-structured interviews. The objectives of this study were to explore Thai EFL teachers’ ...
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    THE INFLUENCE OF ENTERPRISE NETWORK ON COMPETITIVE ADVANTAGE OF HIGH TECHNOLOGY ENTERPRISES IN CHINA: THE MEDIATING EFFECTS OF DYNAMIC CAPABILITIES AND AMBIDEXTERITY INNOVATION  

    Huayun Wang; Huayun Wang; Chih_Cheng Fang; Chih-Cheng Fang; Chih_Cheng Fang; Chih-Cheng Fang (National Institute of Development Administration, 4/6/2021)

    In a dynamic environment, companies that want to gain competitive advantages need not only to integrate their internal resources but also to absorb external resources through the enterprise network and then use these resources to innovate and subsequently achieve their corporate strategic goals. However, the exploitative innovation advocated by Chinese companies has led to a serious lack of exploratory innovation capabilities, which has caused Chinese companies to fall into the trap of “lack of technology-technology introduction-lack of technology”; ...
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    The Study of Character Design and the Use of Signs in Sailor Moon The Animation 

    Chuennapa Thongprasert; ชื่นนภา ทองประเสริฐ; Warat Karuchit; วรัชญ์ ครุจิต; Warat Karuchit; วรัชญ์ ครุจิต (National Institute of Development Administration, 4/6/2021)

    The objectives of this research are to study of character design and the use of signs in Sailor Moon’s  Qualitative Research of author interview from different types of media, Content Analysis collecting data from Pretty Guardian Sailor Moon Crystal under the copyright of TIGA Company Limited and the interview of people behind animation movie and people who relate to Sailor Moon animation. The result found that the fixed formula that makes Sailor Moon animation become successful and have amount of fans until now can be described by Lunar Model. ...
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    THE STUDY ON THE RELATIONSHIP BETWEEN THE INCENTIVE AND PERFORMANCE OF NON-MEDIAAND MEDIA TEACHERS IN CHINESE UNIVERSITIES:BASED ON THE MEDIATING AND MODERATINGEFFECT OF DESIRE FOR ACHIEVEMENT 

    DANNA HAO; DANNA HAO; Zhongwu Li; Zhongwu Li; Zhongwu Li; Zhongwu Li (National Institute of Development Administration, 12/8/2022)

    With the development of Chinese universities and educational resources, the teachers in college become a powerful motivator to drive the improvement of high education given that their academic performance directly influences the teaching quality of the universities. Recently, many universities launched all manner of incentives to improve college teachers’ performance. However, due to the fact that the incentives introduced by university administrators failed to address the internal characteristics and external conditions of university teachers ...
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    UNIVERSITY INSTRUCTORS PROFESSIONAL LOYALTY AND THEIR TURNOVER INTENTION: EXPERIENCE FROM CHINESE UNIVERSITIES 

    YAJING FUFANG; YAJING FUFANG; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ; National Institute of Development Administration. International College,; Sid Suntrayuth; สิทธิ์ สุนทรายุทธ (National Institute of Development Administration, 3/6/2022)

    As we all know, the development of higher education in China started late High-level faculty is the key to improve the quality of talent cultivation, and it is also a strategic choice to improve the strength of universities. Whether teachers can be efficient, active, and full of enthusiasm in their work is related to the long-term development of colleges and universities in China. The research of the relationship between professional loyalty and turnover intention of university teachers as knowledge staff also provides some insights for the ...