Browsing สำนักบรรณสารการพัฒนา by Subject "Business"
Now showing items 1-20 of 46
-
ABSORPTIVE CAPACITY, STRATEGIC FLEXIBILITY AND INNOVATION PERFORMANCE ON SUSTAINABLE COMPETITIVE ADVANTAGE: AN INTERNATIONALIZATION PERSPECTIVE
; (National Institute of Development Administration, 12/8/2022)
In recent years, the investment of emerging economies has soared, and more and more emerging economies firms (EEFs) have embarked on the process of internationalization. The data points one of the major development trends of the global economy, once an emerging economy that has been invested heavily and hoped to reap rapid growth in profits by multinational companies, it has become a source of investment funds and a competitor with the United States and Europe in terms of foreign investment. The overseas development of EEFs is faced with many ... -
ALLIANCE STRATEGIES OF CRUISE TOURISM INDUSTRY FOR CORPORATION DEVELOPMENT BETWEEN PHUKET AND SINGAPORE
; (National Institute of Development Administration, 7/1/2023)
The purposes of this research were 1) to study cruise tourists’ behaviours; 2) to assess and compare the effectiveness of cruise tourism management between Phuket and Singapore; 3) to study the cruise tourism management factors affecting the cruise tourists’ intention to revisit; 4) to study the process to build an alliance for cruise tourism at the regional level in order to attract cruise lines to the region, and 5) to propose alliance strategies of cruise tourism for cooperative development between Phuket and Singapore. To obtain the data ... -
AN EMPIRICAL STUDY OF INFLUENCING FACTORS ON MOBILE FOOD DELIVERY APP CONSUMERS’ CONTINUOUS USE INTENTION WITH THE PERSPECTIVE OF HERD BEHAVIOR--INTEGRATED MODEL BASED ON TAM, ISSM, AND ECM
; (National Institute of Development Administration, 12/8/2022)
With the current development of mobile food delivery, based on the integrated model of TAM, ISSM, and ECM, this study introduced ten latent variables containing perceived risk, perceived ease of use, perceived usefulness, system quality, information quality, service quality, switching costs, satisfaction, herd behavior, continuous use intention and set up 17 hypothetical paths to construct the theoretical framework to discuss the factors that affect customers' continuous use intention of mobile food delivery apps and the magnitude of the influence ... -
BANK FINANCIAL CAPABILITY & COMPLIANCE ON MSME LENDING AMID ECONOMIC CHANGE & THE GROWTH OF FIN-TECH COMPANIES IN INDONESIA
; (National Institute of Development Administration, 12/8/2022)
This paper studies ten years (2008-2018) of annual financial data from four state-owned banks, macroeconomic data and data from the financial technology (fintech) industry using ratio analysis, dynamic estimation and common size statements analysis. The study also considers the analysis of independent attributes, for example, GDP growth, interest rates and fintech lending capacity and capability that could affect the financial performance of the banks. Moreover, this research emphasizes that competition with fintech companies could affect banks’ ... -
THE CAUSAL EFFECTS OF EFFECTIVE HUMAN RESOURCE PRACTICES AND PERCEPTION OF OWN CULTURE INFLUENCING ON AWARENESS OF INTERCULTURAL COMMUNICATION TOWARD TEAMWORK PERFORMANCE AMONG 5 STAR-RATED HOTEL STAFF IN THAILAND
; (National Institute of Development Administration, 7/1/2023)
The hotel industry is the largest and most rapidly growing industry in Thailand. Many tourists are travelling there from many different countries around the world. The ability for hotel staffs to use multi-languages in communication with guests, such as English, Chinese and Japanese, is becoming more than ever so needed as an absolute minimal requirement. Due to widespread difficulties with the language barrier, many hotels hire native speaker to solve this problem. This study, therefore, explored the effectiveness of human resource practices ... -
CHINA-ASEAN EXPO EVALUATION AND MANAGEMENT CAPABILITY IMPROVEMENT STRATEGY
; (National Institute of Development Administration, 4/6/2021)
China - ASEAN Expo is the only national class exhibition in China that has the functions of conference, forum and exhibition at the same time. It not only has the role of a general exhibition, but also has a major political, economic, social and diplomatic mission. Although the Expo has been successfully held for 15 years, it is still to be explored whether it can continue to be held successfully and form the China-ASEAN Expo model to be promoted as a model of exhibition, so as to improve the overall level and influence of China's exhibition ... -
A COMPETENCY ENHANCEMENT MODEL OF SMALL-SCALE RESORT ENTREPRENEURS IN SAMUT SONGKHRAM PROVINCE, THAILAND
; (National Institute of Development Administration, 7/1/2023)
Small-scale resorts in secondary town are on factor that can help boost tourism in secondary, making the local economy to grow. It makes people in such towns earn more income and reduce of unemployment. This study investigated whether sustainability community economy could be achived. Since resorts have continuously accommodated tourists. Small-scale resort entrepreneurs play an important role in achieving economic towns. In this research study the Samut Songkhram province was selected as the geographical area of study. It is the smallest province ... -
CONFIRMATORY FACTOR ANALYSIS OF THE TOUR BUS' SERVICE QUALITY FOR CHINESE TOURIST IN THAILAND
; (National Institute of Development Administration, 12/8/2022)
The objectives of this research are 1) to study the confirmation element of tour bus service quality of Chinese tourists in Thailand 2) to study tour bus service quality in Thailand to affecting the satisfaction of Chinese tourists 3) to propose guidelines for the development of tour bus services in Thailand for Chinese tourists. This research used quantitative approach which collecting data from 415 Chinese tourists traveling to Thailand on a group tour and take the tour bus to travel to various places through five leading inbound tour operator ... -
CONSTRUCTING A MODEL OF EXHIBITION MOTIVATIONAL ATTRIBUTES, EXHIBITION PARTICIPATION, AND BUSINESS PERFORMANCE: A CASE STUDY OF EXHIBITION BUSINESS IN THAILAND
; (National Institute of Development Administration, 7/1/2023)
This empirical study aims to identify the dimensions of exhibition motivational attributes and examine the relationship among exhibition motivational attributes, exhibition participation, and business performance from the perspective of exhibitors. This study used a mixed method approach. Initially, qualitative research was applied, and in-depth interviews with twenty experts in the exhibition industry were conducted. Then quantitative research was utilized. Data were collected using a purposive and convenience sample of 501 exhibitors participating ... -
CONTRIBUTION OF SOCIAL MEDIA USE AND CULTURAL INTELLIGENCE OF SALESPERSON TO CUSTOMER QUALIFICATION SKILLS, ADAPTIVE SELLING BEHAVIORS AND SALES PERFORMANCE: THE CASE OF EXPORT SALESPERSONS IN CHINA
; (National Institute of Development Administration, 12/8/2022)
With the wide popularity of social media in business and life, there is an increasing trend of social media use in sales in recent years. In international business, social media play an important role in overcoming the time and space barriers between export salespeople and foreign buyers. However, due to the emergence of social media in about a decade, academic research about social media use in sales is lagging behind practice. In particular, scarce research has explored the topic in international business. To fill this void, this study aimed ... -
CROSS-NATIONAL COMPARISON ON THE IMPACT OF ONLINE CONSUMERS' TRUST AND RISK PERCEPTIONS ON B2C ONLINE MARKETPLACE ACCEPTANCE: AN EMPIRICAL ANALYSIS OF ONLINE CONSUMERS IN THAILAND AND GERMANY
; (National Institute of Development Administration, 12/8/2022)
The usage of B2C online marketplaces for shopping online is different around the world. While most online consumers in North America and several western countries in Europe as well are used to shop online via well-established B2C online marketplaces such as Amazon for quite some time, online consumers in some Asian countries have started using B2C online marketplaces quite recently. Analyzing cross-country differences in the influences of online consumers’ beliefs and perceptions of B2C online marketplaces on the online consumers’ acceptance of ... -
DETERMINANTS OF CORPORATE VALUE: EVIDENCE FROM THE FILM AND TV ENTERPRISES OF NEEQ MARKET IN CHINA
; (National Institute of Development Administration, 13/8/2021)
The main purpose of this paper is to research the impact of the factors on the valuation of film and television companies in the National Equities Exchange and Quotations (NEEQ) market in China. The sample of research consisted of 88 film and television companies in the NEEQ market. Data related to the indicators were collected, where 300 unbalanced panel data were obtained from 2013 to 2018. Then, we established a fixed-effects regression model with demonstrated the impact of financial factors, non-financial factors and specific factors on firm ... -
DEVELOPMENT OF A MEASUREMENT TOOL FOR TRANSFER OF TRAINING AND ITS VALIDATION IN THE PUBLIC SECTOR INSURANCE CORPORATION OF PAKISTAN
; (National Institute of Development Administration, 7/1/2023)
The present study was aimed at developing a valid and reliable measurement tool for transfer of training under the Pakistani context and validating the tool among the sales representatives of State Life Insurance Corporation of Pakistan (SLIC). To achieve this, the study was conducted in which data was obtained from the sample of 589 employees from SLIC. 500 sample size was finally used after data cleaning process. This research was conducted in two stages: Developing a measurement tool and validating the measurement tool. In the development ... -
THE EFFECT OF ONLINE COMMUNITY INTERACTION ON CUSTOMER PARTICIPATION IN VALUE CO-CREATION BASED ON STIMULUS-ORGANISM-RESPONSE MODEL
; (National Institute of Development Administration, 3/6/2022)
As the market competition environment has changed, creating value with customers has become a way for firms to get a marking advantage, and the significance of client involvement in value creation has been widely recognized. Online brand communities have gotten a lot of attention in academia and business circles as a common platform for companies and clients to collaborate to create value. However, no scholar has conducted a thorough study on the mechanism of client taking part in value co-creation in view of online community interaction and ... -
EFFECTIVE WASTE SORTING MANAGEMENT MODEL OF 105 AND 106 PLANT OPERATORS IN THAILAND
; (National Institute of Development Administration, 7/1/2023)
This research studied an effective performance management system in waste sorting of licensed waste sorting factories no. 105 and 106 in Thailand and the ways to solve pollution problems arising from waste sorting management affecting the environment. Research Data has been collected from documentary research approaches and qualitative research approaches. The waste sorting management documents have been reviewed carefully together with an in-depth interview of key informants from relevant organizations and a questionnaire for opinions from ... -
THE EFFECTS OF EMPLOYEE-ORGANIZATION RELATIONSHIP ON WORK ENGAGEMENT AND WORK WELL-BEING OF KNOWLEDGE EMPLOYEES-THE MEDIATING ROLE OF EXISTENCE-RELATEDNESS-GROWTH NEED SATISFACTION AND MODERATING IMPACT OF PERCEIVED SYMBIOTIC RELATIONSHIP
; (National Institute of Development Administration, 3/6/2022)
In the employment relationship, organizational factors are the main factors that affect employee behavior. Especially for knowledge-based workers, it is even more crucial for organizations to give enough attention to their individual needs. Based on Existence, Relatedness, and Growth (ERG) theory, this study constructs a moderated mediating model to explore how the impact of the employee–organization relationship (EOR) on work engagement (WE) and work well-being (WWB) of knowledge-based employees. In this study, existence–relatedness–growth need ... -
EFFECTS OF ETHICAL LEADERSHIP AND ORGANIZATIONAL POLITICS ON WORKPLACE CYBERBULLYING AND JOB CONSEQUENCES OF EMPLOYEES IN A THAI EDUCATIONAL INSTITUTION: MODERATING ROLE OF POLITICAL SKILL OF EMPLOYEES
; (National Institute of Development Administration, 12/8/2022)
Cyberbullying is a significant and prevalent problem in Thai society. Cyberbullying can cause devastating consequences for the victim without physical violence. The dangers of cyberbullying are that cyberbullying can be more damaging to the victims because the bully can remain anonymous, it can rapidly occur at anytime, and the audience access is uncontrollable. Although research about cyberbullying has been conducted among teenagers and employees at private organizations, there remains a research gap regarding the issue of cyberbullying in ... -
EFFECTS OF HEALTH-PROMOTING LEADERSHIP ON WORK ENGAGEMENT THROUGH EMPLOYEE HEALTHY, WORKPLACE CIVILITY, WORKPLACE OSTRACISM, MODERATED BY EMPLOYABILITY
; (National Institute of Development Administration, 11/8/2023)
Health-promoting leadership, employee health, and workplace civility are the driving forces for enterprise development. Meanwhile, employability is the core element of employment relationships. The higher the employee's employability is, the higher the labor market value, which also has an important effect on employee engagement. Based on self-determination theory and social exchange theory, this study explores the effects of health-promoting leadership, employee health, workplace civility, and workplace ostracism on employee engagement in the ... -
Exposure and Attitude of Middle-Income Investors Toward Mutual Fund Investment Media and Content
; (National Institute of Development Administration, 7/1/2022)
Encouraging people to save money by investing in mutual funds can help improve people’s quality of life and be a major driving force for economic growth and development. Moreover, in the digital age, investors’ self-information-seeking and management behaviours have spurred the growth of online media for financial and investment information. Due to the important role of mutual fund investment communication, this research aims to study the exposure and attitudes of middle-income investors towards mutual fund investment media and contents to guide ... -
FINANCIAL LITERACY, ASYMMETRIC INFORMATION AND CREDIT ACCESSIBILITY: CASE STUDY OF LAO'S SMALL AND MEDIUM ENTERPRISE
; (National Institute of Development Administration, 7/1/2022)
Small and Medium Enterprise (SMEs) is a fundamental part of economic growth worldwide, ensuring sustainable growth, job creation, reducing income inequality, poverty reduction and highly conductive to economic growth in the Lao PDR. However, consistently with other SMEs worldwide, SMEs in Laos are also confronting with many obstacles especially financial access. So, this study aims to investigate the impact of financial literacy, reduction in asymmetric information and credit access for SMEs in Lao PDR. The questionnaire used to survey the financial ...