The COVID-19 pandemic has caused a heavy blow to Thailand's economy, particularly the tourism industry. Although Thailand has lifted almost all entry controls, there is still a long road to tourism recovery. As the largest source market before the pandemic, China has reduced its quarantine length and the times of COVID tests prior to boarding and granted permission to operate Thai flights between the countries. Therefore, Thailand is upbeat about Chinese tourist arrivals. Thailand needed to learn more about the Chinese so that the challenges and ...