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The factors explaining user's attitudes toward internet advertising in social media: a cross-cultural comparative study between Chinese users and Thai users
; (National Institute of Development Administration, 2016)
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The contribution of managerial ties to international learning capability and export performance : evidence from Thai exporters
; (National Institute of Development Administration, 2016)
This study empirically investigates the role of managerial ties that facilitates
the acquisition of international learning capability, which consequently benefits
export performance. Social capital theory and resource-based ...
Contribution of social media use at work to social capital and knowledges sharing : a comparison between Chinese and Thai employees
; (National Institute of Development Administration, 2016)
Efficient knowledge sharing behavior within enterprises plays a key role in
increasing organizations’ competitive strength and productivity. Social media is a way
that provides a broader knowledge sharing platform for ...
The roles of corporate social responsibility perception on organizational identification, employee commitment and job satisfaction: a comparative analysis between Thai and Nepalese bank employees
; (National Institute of Development Administration, 2016)
Corporate social responsibility (CSR) is one of the major topics of interest
gaining attention of many researchers because an organization has to be responsible
towards its act for the society and to fulfill its social ...
Contribution of cultural intelligence to intercultural communication competency, service attentiveness, and anxiety of Thai cabin crews
; (National Institute of Development Administration, 2016)
The concept of cultural intelligence (CQ) has been proposed as a set of skills
that allows individuals to deal effectively with culturally diverse situations. Even
though the role of CQ have been found in many contexts ...