THE CAUSAL EFFECTS OF EFFECTIVE HUMAN RESOURCE PRACTICES AND PERCEPTION OF OWN CULTURE INFLUENCING ON AWARENESS OF INTERCULTURAL COMMUNICATION TOWARD TEAMWORK PERFORMANCE AMONG 5 STAR-RATED HOTEL STAFF IN THAILAND
THE CAUSAL EFFECTS OF EFFECTIVE HUMAN RESOURCE PRACTICES AND PERCEPTION OF OWN CULTURE INFLUENCING ON AWARENESS OF INTERCULTURAL COMMUNICATION TOWARD TEAMWORK PERFORMANCE AMONG 5 STAR-RATED HOTEL STAFF IN THAILAND
by Thitima Lumliengphon; ฐิติมา ลำเลียงพล; Therdchai Choibamroong; เทิดชาย ช่วยบำรุง; National Institute of Development Administration. The Graduate School of Tourism Management
ชื่อเรื่อง: | THE CAUSAL EFFECTS OF EFFECTIVE HUMAN RESOURCE PRACTICES AND PERCEPTION OF OWN CULTURE INFLUENCING ON AWARENESS OF INTERCULTURAL COMMUNICATION TOWARD TEAMWORK PERFORMANCE AMONG 5 STAR-RATED HOTEL STAFF IN THAILAND THE CAUSAL EFFECTS OF EFFECTIVE HUMAN RESOURCE PRACTICES AND PERCEPTION OF OWN CULTURE INFLUENCING ON AWARENESS OF INTERCULTURAL COMMUNICATION TOWARD TEAMWORK PERFORMANCE AMONG 5 STAR-RATED HOTEL STAFF IN THAILAND |
ผู้ร่วมงาน: | National Institute of Development Administration. The Graduate School of Tourism Management |
ผู้ควบคุมงานวิจัย: | Therdchai Choibamroong
เทิดชาย ช่วยบำรุง |
วันที่เผยแพร่: | NaN2023 |
หน่วยงานที่เผยแพร่: | National Institute of Development Administration |
บทคัดย่อ/เนื้อเรื่องย่อ: |
The hotel industry is the largest and most rapidly growing industry in Thailand. Many tourists are travelling there from many different countries around the world. The ability for hotel staffs to use multi-languages in communication with guests, such as English, Chinese and Japanese, is becoming more than ever so needed as an absolute minimal requirement. Due to widespread difficulties with the language barrier, many hotels hire native speaker to solve this problem. This study, therefore, explored the effectiveness of human resource practices (HRP) that led to the awareness of intercultural communication among 5 star-rated staff. The data were collected from expatriate staff in 5 star-rated Thai hotel chains in Thailand. The total of 578 out of 600 questionnaires were obtained and analyzed by using structural equation modeling to test the hypotheses. The main results indicated that HRP had a positive, direct effect on the awareness of intercultural communication among 5 star-rated hotel in Thailand. The researcher recommended that the human resources department in the hospitality industry provide training to expatriate to make them aware of intercultural communication. |
รายละเอียดเพิ่มเติม: |
Doctor of Philosophy (Integrated Tourism and Hospitality Management) (Ph.D.(Integrated Tourism and Hospitality Management)) |
คำสำคัญ: | 5 star hotel industry
Human Resource Practices Intercultural Communication Teamwork Performance Causal Effects |
ชนิดของสื่อ: | Dissertation ดุษฎีนิพนธ์ |
ภาษา: | en |
สิทธิในการใช้งาน: | National Institute of Development Administration |
URI: | https://repository.nida.ac.th/handle/662723737/6172 |
แฟ้มในรายการข้อมูลนี้ (CONTENT) |
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