Dullapark ManeeinAwae MasaeDullapark Maneein2022-11-152022-11-152021b214321https://repository.nida.ac.th/handle/662723737/6096Thesis (Ph.D. (Social Development Adninistration))--National Institute of Development Administration, 2021This research is a qualitative research aiming at investigating the formation, development and mobilization of social enterprises, as well as their effects on adaptation of livelihood strategy in rural communities. The research was conducted following the case study approach in which three communities were selected purposively for the investigation. The selected communities were located in U-thong Ancient City, a special area designated by the state to mobilize community-based tourism development project towards sustainability. Data were collected mainly by means of in-depth interview with 20 keys informants, supplemented by non-participant observation. Data analysis was done using content analysis, typological analysis, data synthesis, and interpretation methods. The results of the study revealed that the formation of social enterprises in the study area appeared as groups of leading members began to conduct activities commonly interested in each community. After that, these groups were mobilized partly through state interventions for driving social entrepreneurship application under the special development project aiming at tourism development linking with history, culture and way of life of local people. This development led to livelihood improvement in various dimensions in accordance with social entrepreneurship approach, including production and marketing development that supported the improvement of economic self-reliance and awareness about the importance of cultural conservation. Participants in the project development who lived in the selected communities had adapted their livelihood strategies enabling them to earn more income, reduce vulnerabilities and increase efficiency in the management of livelihood related assets at the household level.151 leavesapplication/pdfengThis work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.e-ThesisTourism developmentState interventionRural livelihoodSocial entrepreneurshiptext--thesis--doctoral thesis10.14457/NIDA.the.2021.44