Sid SuntrayuthHippler, Franziska2023-04-242023-04-242014b191195https://repository.nida.ac.th/handle/662723737/6375Thesis (M.M.)--National Institute of Development Administration, 2014A number of literatures had identified positive influences of corporate culture on the organizational success. The main objective of this study is to examine how intercultural corporate culture evolves within the organization. The paper analyzes how the corporate culture is communicated, as well as the influencing factors of the corporate culture, the corporate activities which said to shape the corporate culture and what role do intercultural differences play in the corporate culture. Qualitative methods were employed in order to obtain rescarch data from series of in-depth interviews conducted with managers from a number of international companies. This study offers advantages and guidelines for managers and allows them to understand more about intercultural corporate culture and thus utilize corporate culture as the mean for organizational success. The result of the study highlights the significance of corporate culture and its crucial roles in organizational success.13 leavesapplication/pdfengThis work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.Intercultural communicationCorporate culturetext--thesis--master thesis10.14457/NIDA.the.2014.67