Browsing by Subject "Intercultural Communication"

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    THE CAUSAL EFFECTS OF EFFECTIVE HUMAN RESOURCE PRACTICES AND PERCEPTION OF OWN CULTURE INFLUENCING ON AWARENESS OF INTERCULTURAL COMMUNICATION TOWARD TEAMWORK PERFORMANCE AMONG 5 STAR-RATED HOTEL STAFF IN THAILAND 

    Thitima Lumliengphon; ฐิติมา ลำเลียงพล; Therdchai Choibamroong; เทิดชาย ช่วยบำรุง; National Institute of Development Administration. The Graduate School of Tourism Management; Therdchai Choibamroong; เทิดชาย ช่วยบำรุง (National Institute of Development Administration, 7/1/2023)

    The hotel industry is the largest and most rapidly growing industry in Thailand. Many tourists are travelling there from many different countries around the world. The ability for hotel staffs to use multi-languages in communication with guests, such as English, Chinese and Japanese, is becoming more than ever so needed as an absolute minimal requirement. Due to widespread difficulties with the language barrier, many hotels hire native speaker to solve this problem. This study, therefore, explored the effectiveness of human resource practices ...
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    Intercultural communication in the employment of burmese workers by local business in Southern Thailand 

    Preeda Nakaray; Yubol Benjarongkij (สถาบันบัณพิตพัฒนบริหารศาสตร์, 2017)

    The aims of this present study are: 1) to investigate intercultural communications between Thai employers and Burmese workers in the south of Thailand; 2) to compare their attitudes towards Thai and Burmese cultures; and 3) to examine relationship between their personal and organization factors and adaptive abilities. A mixed-methods research design was employed. An in-depth interview was conducted with Thai employers and Burmese employees to provide qualitative data. For the quantitative part a questionnaire was distributed for data ...