Browsing คณะและวิทยาลัย by Author "Mayuree Yotawut"
Hospitality management and its factors : a comparative study of public and private hospitals in Thailand Mayuree Yotawut; Chindalak Vadhanasindhu (National Institute of Development Administration, 2014)
The objectives of this research were to identify the perceived service obtained by customers and to examine the opinion of employees towards hospitality management in both public and private hospitals in Thailand. Based on the objectives of the study, the theoretical linkage between the hospitality factors affecting customer satisfaction, which consist of service, employee behavior, and physical environment, was explored. Moreover, the theoretical linkage between service quality (mediating variable) and employee satisfaction, which consist ...