Creation and development of an intercultural corporate culture
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2014
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2557
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eng
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13 leaves
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b191195
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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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National Institute of Development Administration. Library and Information Center
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Hippler, Franziska (2014). Creation and development of an intercultural corporate culture. Retrieved from: https://repository.nida.ac.th/handle/662723737/6375.
Title
Creation and development of an intercultural corporate culture
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Abstract
A number of literatures had identified positive influences of corporate culture
on the organizational success. The main objective of this study is to examine how
intercultural corporate culture evolves within the organization. The paper analyzes
how the corporate culture is communicated, as well as the influencing factors of the
corporate culture, the corporate activities which said to shape the corporate culture
and what role do intercultural differences play in the corporate culture. Qualitative
methods were employed in order to obtain rescarch data from series of in-depth
interviews conducted with managers from a number of international companies. This
study offers advantages and guidelines for managers and allows them to understand
more about intercultural corporate culture and thus utilize corporate culture as the
mean for organizational success. The result of the study highlights the significance of
corporate culture and its crucial roles in organizational success.
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Thesis (M.M.)--National Institute of Development Administration, 2014