Sustainable development strategies, competitiveness, and corporate performance : a case study of SCG in Asean context
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2016
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2559
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eng
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application/pdf
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366 leaves
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b192555
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สถาบันบัณฑิตพัฒนบริหารศาสตร์. สำนักบรรณสารการพัฒนา
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Ariyasith Chaimanat (2016). Sustainable development strategies, competitiveness, and corporate performance : a case study of SCG in Asean context. Retrieved from: https://repository.nida.ac.th/handle/662723737/6470.
Title
Sustainable development strategies, competitiveness, and corporate performance : a case study of SCG in Asean context
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Abstract
Sustainable development has become of interest in the global context. This
concept has been widely accepted at both the corporate level and national level.
Regarding the corporate level, many companies have adopted sustainable
development in their framework for future organizational growth. This study focuses
on the case study of SCG since this company has been regarded as a role model of
sustainable development for Thai companies and it has received international
accreditation. The study investigates the sustainable development strategy of SCG
which has been implemented in ASEAN and found that SCG emphasizes sustainable
development as the flagship strategy to expand its business in the ASEAN region. The
company has initiated several activities in support of the development of the areas in
which it has operated. Three organizational units in three ASEAN countries are
examined: Vina Kraft Paper Co., Ltd (Vietnam), PT Primacorr Mandiri (Indonesia),
and Mawlamyine Cement Limited. (Myanmar). Since sustainable development and
competitiveness are two complex issues covering broad dimensions of study, the
research methodology in this study employed both qualitative and quantitative
methods for exploring the context of this complex issue. The findings of the study are
summarized as:
1) Both internal and external factors critically drive the sustainability
path of SCG. These factors include, global recognition of sustainability, collaboration
and participation, leadership, commitment and execution, employee engagement, and
foundation involvement. 2) The adoption of sustainable development of SCG generates firm
competitiveness, which includes, license to operate, resource efficiency, innovation,
business opportunity, and employee morale.
3) Corporate governance is the critical issue that has been emphasized
in ASEAN countries. For SCG, corporate governance has been viewed as a crucial
part of its business policy. The company has formed a corporate governance structure
for driving the corporate governance in the organization. However, there is still need
for the company to improve its corporate governance in order to be recognized as one
of the top ranking companies with the highest corporate governance recognition.
4) The collaboration between the government and private sector
should be promoted in order to support the sustainable development approach.
Particularly, there is a need for empowering the role of local administrations in terms
of on driving sustainable development.
Furthermore, the results of the study suggest a model for driving sustainable
development toward firm competitiveness and corporate performance. The model was
based on an integrated approach consisting of key indicators related to sustainable
development, synthesized from the SCG case study. Due to the limitations of
academic studies regarding the linkage between sustainable development and
competitiveness, the proposed model in the study could be used as a guideline for
further research on this issue.
The conclusion of this study explains that the implementation of sustainable
development can positively reflect on the competitiveness of the organization, leading
to the sustainability of corporate performance in the long-term. The evidence found
from the study supports the idea that both public and private organizations should
shift their paradigms of development in order to balance three critical perspectives
under the sustainable development approach. The study recommends that SCG
continue its commitment to the sustainable development approach and encourage
more participation from the local community in the company’s activities in order to
promote the stainable development approach with the public. In addition, the study
suggests that further research on this issue could explore the sustainable development
adopted by organizations in other ASEAN countries in order to expand the study of sustainable development in ASEAN context.
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Description
Thesis (Ph.D. (Development Administration))--National Institute of Development Administration, 2016