THE EFFECT OF PRIOR KNOWLEDGE, COGNITIVE STYLES AND SOCIAL NETWORK ON OPPORTUNITY RECOGNITION: THE ROLE OF ABSORPTIVE CAPACITY
| dc.contributor | Jing Fan | en |
| dc.contributor | Jing Fan | th |
| dc.contributor.advisor | Chih-Cheng Fang | en |
| dc.contributor.advisor | Chih-Cheng Fang | th |
| dc.contributor.other | National Institute of Development Administration. International College, | en |
| dc.date.accessioned | 2024-04-24T08:32:18Z | |
| dc.date.available | 2024-04-24T08:32:18Z | |
| dc.date.issued | 7/1/2022 | |
| dc.date.issuedBE | 550 | |
| dc.description | Doctor of Philosophy (Management) (Ph.D.(Management)) | en |
| dc.description | ปรัชญาดุษฎีบัณฑิต (การจัดการ) (ปร.ด.(การจัดการ)) | th |
| dc.description.abstract | The objective of this study is to make better sense of individual-level factors in opportunity recognition in the context of China's IT industry. This study seeks to analyze theoretically and empirically how prior knowledge (i.e., customer need knowledge, technological knowledge depth, and technological knowledge breadth), social network (i.e., social network size and social network strength), cognitive styles (i.e., knowing style, planning style, and creating style) and absorptive capacity are related to opportunity recognition. To date, limited research has empirically examined the direct and indirect effects of the above-mentioned variables on opportunity recognition in the context of China's IT industry. Drawing on human capital theory, social network theory and the view of cognitive psychology, a conceptual model that shows the relationships between these variables is developed. To examine the conceptual model, this study conducts a survey to employees of IT firms located in Beijing, Guangdong, and Jiangsu. With the aid of software SPSS 24.0 and AMOS 24.0, preliminary analysis is conducted to make sure that the proposed measurement model is satisfactory. Bootstrap procedure is used to examine the proposed hypotheses. The results of this study reveal the positive direct effects of technological knowledge breadth, knowing style, and creating style on opportunity recognition. The positive effect of absorptive capacity on opportunity recognition is also established. This study identifies three mediating mechanisms through which knowing style, planning style, and creating style develop their effects on opportunity recognition. Additionally, the results of this study show that customer need knowledge, technological knowledge depth, social network size, and social network strength do not play important roles in opportunity recognition. By showing the different effects of the above-mentioned variables on opportunity recognition, this study provides a more fine-grained understanding of individual-level factors in opportunity recognition. The findings of this study shed new light on what individual-level factors are helpful in recognizing opportunities in the context of China's IT industry. This study makes several contributions to the theory of opportunity recognition and provides useful implications for entrepreneurship practice. Finally, this study concludes with its limitations and directions for further research. | en |
| dc.description.abstract | - | th |
| dc.identifier.uri | https://repository.nida.ac.th/handle/662723737/6843 | |
| dc.language.iso | en | |
| dc.publisher | National Institute of Development Administration | |
| dc.rights | National Institute of Development Administration | |
| dc.subject | Opportunity recognition Prior Knowledge Cognitive styles Social network Absorptive capacity | en |
| dc.subject.classification | Business | en |
| dc.title | THE EFFECT OF PRIOR KNOWLEDGE, COGNITIVE STYLES AND SOCIAL NETWORK ON OPPORTUNITY RECOGNITION: THE ROLE OF ABSORPTIVE CAPACITY | en |
| dc.title | THE EFFECT OF PRIOR KNOWLEDGE, COGNITIVE STYLES AND SOCIAL NETWORK ON OPPORTUNITY RECOGNITION: THE ROLE OF ABSORPTIVE CAPACITY | th |
| dc.type | Dissertation | en |
| dc.type | ดุษฎีนิพนธ์ | th |