Dissertations, Theses, Termpapers

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    The casual effects of decomposed theory of planned behavior influencing behavior intention toward holistic wellness destination in phuket thailand via life quality & well-being
    Lalida Arphawatthanasakul; Sangkae Punyasiri (National Institute of Development Administration, )
    The study aimed to propose a theoretical conceptual model that examining the causal effects of the intention of European tourists to visit Phuket, Thailand as Holistic wellness destination by applying the decomposed theory of planned behavior (DTPB). The study investigated the additional variables: health consciousness, spiritual consciousness, eWOM, peer influences, affordability and available resources in this model whereby it is predicted to be predictor of the DTPB and also examined mediator effect of life quality & well-being towards behavior intention. This study used a quantitative research strategy and employed a survey questionnaire as a research instrument to attain its aims. A total of 600 European respondents were analyzed via a series of confirmatory factor analysis (CFA) and structural equation modeling (SEM) to test hypothesized model. The SEM analysis reveals that the hypothesized model yielded a good fit to the data with x2/df=1.547, CFI= 0.956, RMSEA=0.030, RMR= 0.038 and TLI = 0.951). The results show that Health consciousness and spiritual consciousness are significantly related to attitude; Peer influences is significantly related to subjective norms but eWOM is found to be insignificant to subjective norms. Affordability is significantly related to perceived behavioral control while resources availability is found to be insignificantly related to perceived behavioral control. In addition, Attitude, Subjective norms, and Perceived behavioral control are significantly related to behavioral intention for holistic wellness tourism. Moreover, life quality & well-being was also found to serve as mediator effect towards behavior intention. The results of this study can theoretically be used as a framework for future research aimed at enhancing and refining the theoretical expansion of the decomposed theory of planned behavior, life quality & well-being towards behavior intention for holistic wellness tourism.
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    Thailand’s public health decentralization policy: a case of pro-social rule breaking of thai local health staff
    Kobchat Vichieansri; Achakorn Wongpreedee (National Institute of Development Administration, )
    This dissertation examines the pro-social rule breaking theory (Morrison, 2006) to understand the motivation and behavior of Thai local health staff over rule breaking for local people/patients' benefit. This theory demonstrates why local staff tend to use their discretion to accomplish their jobs for the local people's benefit, although their discretions may contrast with the rules, especially the central administration’s rules and procedures. The factors behind local staff rule-breaking consists of three levels of analysis within the local workplaces: individual, relational, and organizational factors (Dahling et al., 2012; Vadera et al., 2013; Fleming, 2019). Finally, the results of the research analysis demonstrated that pro-social rule breaking behaviors are positive with local health staff conscientiousness and educational background. So, the research suggests that conscientiousness is the only factor that can convince Thai local health staff to break the rules, while other factors have no significant relationship with pro-social rule breaking behaviors.
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    The contribution of authentic leadership, political skills, and cultural intelligence to promote knowledge sharing by lessening the perceived workplace exclusion: the case of faculty members in chinese universities
    Tiantong Yuan; Peerayuth Charoensukmongkol (National Institute of Development Administration, )
    Globally, universities have emerged as key innovation centers that play a crucial role in the convergence of science, technology, education, and economic development. Especially in China, universities play an essential role within the framework of the Chinese innovation ecosystem. As China's proposed policies attract a multitude of talents, a substantial number have chosen to return and make significant contributions to Chinese universities. The talented faculty members hired in Chinese universities play a pivotal role in sharing knowledge, serving as the foundational cornerstone for transforming knowledge into innovative elements. Nonetheless, Chinese universities encounter a noteworthy challenge: the reticence of talented faculty members to actively participate in knowledge sharing, which has wasted the chance of transforming knowledge into innovative drivers. Besides, this hesitance is particularly pronounced when talents with diverse backgrounds struggle to integrate into in-groups, leading to workplace exclusion. Accordingly, the exclusion constitutes a fundamental impediment to the unimpeded sharing of knowledge among faculty members. To stimulate knowledge sharing among talented faculty members in Chinese universities, this study, guided by the social classification theory and the institutional theory of leadership, explores the mechanisms involving authentic leadership, political skills, and cultural intelligence to reduce the perception of workplace exclusion and, consequently, promote knowledge-sharing activities. Furthermore, this study explores the mediating role of perceived workplace exclusion in order to clarify the connection between authentic leadership, political skills, cultural intelligence, and knowledge sharing. Due to the limitation of time and fund constraints, this study employs a self-administered questionnaire and a convenience sampling method. Survey data were collected from 387 full-time Chinese faculty members hired by universities who had overseas study or work experience. The data were analyzed using partial least squares structural equation modeling with WarpPLS 8.0. The findings highlight the substantial negative impact of perceived workplace exclusion on the willingness and effectiveness of knowledge sharing among faculty members. Furthermore, the results indicate that authentic leadership, political skills, and cultural intelligence (CQ) have a statistically significant negative impact on perceived workplace exclusion. the study validates that authentic leadership, political skills, and cultural intelligence (CQ) have direct and statistically significant positive effects on knowledge sharing. This study offers practical recommendations for universities, not only in China but also in other Asian countries facing similar challenges. These recommendations emphasize the development of authentic leadership traits, the incorporation of political skills training, and the integration of cultural intelligence into faculty development programs. These initiatives aim to address perceived workplace exclusion and, as a result, promote knowledge sharing among faculty members. By addressing this critical issue, the research contributes to the advancement of knowledge-driven innovation in Chinese universities, in alignment with the United Nations Sustainable Development Goal 8, which emphasizes the significance of promoting decent work and economic growth.