Developing the service industry remains the focus of China's economic work for a long time to come. At present, the nation is also taking a series of measures to vigorously promote the reform and development of the service industry. At the micro level, although the service enterprise regards "customer is God" for the purpose of the enterprise, the service failure is inevitable in the actual service operation. After the service failure, effective service remedy is the inevitable way for the enterprise to win back customers, and then recover and ...

Nowadays, China has entered the era of knowledge economy. As the most important resource element for the survival and development of organizations, knowledge is the key source for individuals and organizations to acquire their core competitiveness. As the gathering place of a large number of advanced knowledge and knowledge-based talents, as well as the cradle of knowledge creation and innovation, colleges and universities are the bases of knowledge exchange, knowledge dissemination, knowledge sharing, knowledge application and personnel traini...

The real estate brokerage industry plays a major role in the real estate sector and economy of Thailand. There are about 5,000 registered brokerage firms that conducted business with real estate agents and brokers in Thailand, with an overall market value of approximately 16 billion Baht in 2019. Even though real estate agents are the key labor force of this business, they have been characterized as employees who have a very high turnover rate. They are paid under a commission-based compensation plan with a small basic salary; therefore, broker...

Scholars give different and inconsistent definitions of cross-national communication barriers. It is not beneficial for the research of cross-national communication barriers. To confirm the affecting factors of cross-national communication barriers, this research reviewed and summarized the potential factors through reviewing the articles. There are some factors are explored, for instance, personal emotion, communication attitude, communication atmosphere, culture traits, and individual traits. It is essential and valuable to research the commu...

The interaction between cultural factors and tourists’ destination loyalty has not yet been widely observed among research scholars. However, the knowledge of the interaction is necessary for understanding how culture is becoming a central factor of attraction in tourism. The objective of this study was therefore to find the possible linkages between cultural interaction factors and the destination loyalty of tourists by using Phuket, Thailand, as a case study. The study employed the satisfaction-loyalty theory in the examination of the role of...

Employee green behavior protects the environment and saves resources, which is an important factor in the sustainable development of an organization. This research is based on the theory of planned behavior and self-determination and seeks to explore the effects of traditional Chinese culture on employee green behavior through perceived value, Guanxi, psychological contracts, and job crafting. Cross-sectional data from 849 valid questionnaires from Chinese salespeople obtained by convenience sampling were empirically analyzed, and the normal di...

With the popularity of Mobile Internet and E-commerce, the so-called O2O means the “last kilogram” the last kilometers delivery of products or services by integrating online and offline resources. Its core is to build a platform linking consumers and merchants or door-to-door services with community living scenes as its focus. It’s true that O2O has developed into a phase in-depth, which has greatly met the increasing demands of consumers’ “laziness” and stimulated the growth of consumption. As a result, it has been a hotspot to have an i...

Corporate social responsibility (CSR) is one of the major topics of interest gaining attention of many researchers because an organization has to be responsible towards its act for the society and to fulfill its social obligations. Previous studies have mainly analyzed the impact of CSR from the perspective of external stakeholder, and lack studies conducted with the focus on employees, more specifically with regards to their perception towards CSR. The objectives of this research were to investigate the relationships between employee CSR...

Recently, there have been many embezzlement scandals relating to some publicly listed firms, especially in that they were caused by the authority in the organization. As a consequence, huge damage has been caused to people, and the country. Moreover, ethical failure in leadership at the managerial level is still active in order to seek short-term gains, even if it leads to a loss of future business opportunities. In terms of supervising and leading any ethical corporate business practice, it requires the combined factors of ethical ...

The concept of cultural intelligence (CQ) has been proposed as a set of skills that allows individuals to deal effectively with culturally diverse situations. Even though the role of CQ have been found in many contexts but only a few focuses on the benefits of CQ for service providers who have to deal regularly with foreign customers. This research will fill this research gap by studying the role of CQ in airline cabin crew members, which is the context that has never been investigated before. The objective of this study is to investigate...

Beginning with the liberalization processes of the fixed telecommunication markets at the end of the 1990s and the beginning of the 2000s, the base for the evolvement of the broadband internet market developments was set. Through the open market access, many different market players were willing to enter the fixed broadband markets. However, due to missing resources not all the enterprises were able to develop own infrastructures. For this reason, enterprises request access to use the existing infrastructure, especially from the incumbent and f...

Modern academics and practitioners view corporate sustainability as a new benchmark in the business world that companies should adopt. However, many companies are reluctant to practice corporate sustainability seriously due to the high costs that may not justify business goals. Thus, this research hopes to investigate the determinant of corporate sustainability practices and the benefits that firms can gain from such practices. A number of past studies have been conducted in relation to sustainability considerations. Nonetheless, many of these ...

Men are afraid in the wrong line of business, which is a widely known expression in China. Career can not only change people’s lifestyles, but also affect their mental health. Therefore, proper career choice will bring the sense of pleasure and satisfaction and stimulate better dedication to the job and more occupation achievement. For college graduating students, most of them are torn with the choice of working at state-owned (SOE) and private-owned enterprises (POE) at their senior year, as it is the very first time for most of them to ...

Social media has become a part of people’s daily lives by allowing billions of people from all around the world to create, communicate and exchange contents virtually with each other. The use of social media has become a part of business strategies for both large and small enterprises. From the marketing perspective, the social media has become crucial because social media marketing provides a significant opportunity for businesses as a tool to engage both existing and new customers at lower cost as well as to promote and sell their products or...

At present, with the promotion enterprise's talent competition consciousness, human resource management has become the important content of enterprise management. Reasonable and effective human resource management plays an important role in improving the overall performance of the organization. Therefore, how to improve the efficiency of human resource management has become a common concern of scholars and entrepreneurs. The purpose of this study: first, in order to study the positive organizational behavior and performance characteristics. Sec...

The purpose of this study was to explore the relationship between servant leadership and employee service performance in public sectors and its internal mechanism. To be specific, the first step was to explore whether servant leadership can predict employee service performance. The second step is to explore the mediating mechanism by which servant leadership influences employee service performance. Based on social learning theory and relevant literature, this study developed the main effect model of servant leadership positively affecting em...

Even though SMEs in emerging markets and developing economies (EMDEs) seem to play a major role in boosting the country’s economy, researches show that SMEs also have some potential weaknesses such as lack of resources and market power to support expansion and overcome economic crisis. In order to overcome these weaknesses, the study focused on two managerial resources of competitiveness which can be developed internally by SMEs which are Entrepreneurial Orientation (EO) and Stakeholder Orientation (SO). The positive relationship of EO and S...

In managing agri-food supply chains, performance measurement is one of the strategic issues of a firm to achieve business success since it helps in determining courses of action through evaluation of earlier practices and benchmarking, addressing performance gaps, as well as redesigning a firm strategy and management system. In spite of its business vitality, little attention has been paid to this area of study. As Thailand is the top durian exporter in the global market, this paper aims to explore the characteristics of the Thai durian supply ...

Nowadays, the leading national airlines of many countries have expanded their international routes worldwide.  Although these airlines generally recruit their workforce from their home country to work on the cabin crew team, their international expansion requires them to have foreign crew members from the countries where they have expanded their flight routes. However, despite the benefits of having foreign crew members on the team, many national airlines tend to have a policy of hiring a small proportion of foreign crew members, thereby making...

The rice supply chain in Thailand is sophisticated with rice passing through many activities from the paddy processing level through to reaching consumers’ hands. The key players in these midstream activities are rice millers, traders, wholesalers, retailers, etc. This study investigated the factors that influence e-commerce adoption for rice selling by Thai rice farmers. The study proposed a modification and extension of the unified theory of acceptance and use of technology (UTAUT) model to provide a solid base for explaining why Thai rice fa...